Abstract:New brands and new businesses are increasingly common in the digital world. These can be included in the market in an increasingly targeted way for a specific audience. Understand strategic planning aided by a graphic brand guide enables you to understand the stages of your planning. This type of project is suitable for professionals in the graphic area, thus the development of an effective means of communication without intervention and without prior notice. The chapter is reported to be the strategy used in … Show more
Set email alert for when this publication receives citations?
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.