“…The past few years have witnessed growing academic interest in social media usage (e.g., Brooks, 2015 ; Haddud et al, 2016 ; Van Zoonen et al, 2017 ; Sun et al, 2019 ; Liu et al, 2020 ; Ma et al, 2020 ), but few studies have focused on the relationship between TSMU and team creativity (e.g., Leonardi, 2014 ; Cheng and Krumwiede, 2018 ; Wushe and Shenje, 2019 ; Chen et al, 2020 ; Korzynski et al, 2020 ). Basing on communication visibility theory and social exchange theory, this study craft a theoretical framework to understand how and when TSMU exerted positive effect on team creativity.…”