The Influence of Familial and Peer-Based Reference Groups on Consumer Decisions

Childers, Terry L.; Rao, Akshay R.

doi:10.1086/209296

Cited by 658 publications

(534 citation statements)

References 8 publications

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“…I was not vegetarian but there were days and days that Similarly, Isaura explained that she gives red meat to her child because she was persuaded, to a great extent by her parents, that this is "healthy and a good source of proteins". The influence of family members on consumption choices (see also Childers and Rao, 1992;Epp and Price, 2008) is in keeping with the view shared by care ethicists (Held, 2006;Noddings, 1984) and consumer researchers (Kerrane et al, 2012;O'Malley and Prothero, 2007) that people are fundamentally relational and thus, understanding consumer behaviour, particularly in circumstances where care of others is involved, demands engagement with the private sphere.…”

Section: Consumption and Moral Dilemmas Arising From Carementioning

confidence: 54%

Caring and Conflicted: Mothers’ Ethical Judgments about Consumption

et al. 2014

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Section: Consumption and Moral Dilemmas Arising From Carementioning

confidence: 54%

Caring and Conflicted: Mothers’ Ethical Judgments about Consumption

et al. 2014

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“…IG impacts are likely to weaken at this time, as young adults encounter new opportunities and influences, but some IG impacts are well internalized and will persist in adulthood (Prichard et al 2012). Consumer researchers have studied this issue, though not with respect to obesity per se (Childers and Rao 1992;Cotte and Wood 2004;Moore et al 2002). For example, Moore et al (2002) report a strong IG preference carryover for 23 of 24…”

Section: Carrying Forward Into Adulthoodmentioning

confidence: 99%

All in the Family? Parental Roles in the Epidemic of Childhood Obesity

2016

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Childhood obesity is a serious global health challenge. Families and consumption are at the nexus of the problem, as childhood weight issues depend significantly on family-related influences (genetic predispositions, physical activities, and household food consumption practices). This article focuses on how a family socializes a child toward or away from obesity. It advances a family consumer socialization framework to characterize key elements and processes.Biological predispositions, parent/family inputs, elements of child development, parent-child interactions, and intergenerational transfer are all major contributors to weight status and life course potentials. Time is also a crucial component, here represented in two forms --linear and cyclical. Drawing on extensive research from other disciplines and related consumer research, five "Foundational Properties" are distilled, representing fundamental tenets underpinning the family's role in this problem. Each property is then used to chart promising opportunities for consumer researchers and others interested in advancing knowledge on this pressing concern.

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“…Witt and Bruce (1972) have demonstrated that the degree of interpersonal influence depends on, among other factors, the perceived expertise of the other group members. Similarly, Childers and Rao (1992) suggest that the presumed expertise of the referent will affect information-based influence for uncertain consumers. Cross and Borgatti (2004) have shown that in a problem-solving context, people tend to seek advice from others who they believe have critical expertise relevant to the decision task.…”

Section: Factors Encouraging Delegationmentioning

confidence: 99%

Decision delegation: A conceptualization and empirical investigation

Aggarwal

Mazumdar

2007

Psychology and Marketing

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This paper examines a purchase context in which consumers, instead of deciding on their own, delegate either a part of or the entire purchase decision to a surrogate. A path model linking the antecedent variables and delegation is tested in the context of personal computer purchases. It was found that the factors that ensure decision quality emanating from the surrogate's expertise differentials, trustworthiness, accountability, and willingness to customize increase the likelihood of decision delegation. In addition to its direct positive effect on delegation, trustworthiness mediates the effect of expertise difference, surrogate accountability, and customization on delegation. Perceived loss of control inhibits delegation, but only at the stage when the final choice decision is made. Also, if a decision task is repeatable, the high return on effort has a negative effect on delegation, but only at attribute set and choice set delegations. Contributions of the study and directions for future research are discussed.

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The Influence of Familial and Peer-Based Reference Groups on Consumer Decisions

Cited by 658 publications

References 8 publications

Caring and Conflicted: Mothers’ Ethical Judgments about Consumption

Caring and Conflicted: Mothers’ Ethical Judgments about Consumption

All in the Family? Parental Roles in the Epidemic of Childhood Obesity

Decision delegation: A conceptualization and empirical investigation

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