The impact of online sales on consumers and firms. Evidence from consumer electronics

Duch‐Brown, Néstor; Grzybowski, Lukasz; Romahn, André; Verboven, Frank

doi:10.1016/j.ijindorg.2017.01.009

Cited by 82 publications

(56 citation statements)

References 18 publications

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“…Choi and Bell (2011) shows that online sales of niche diaper brands are higher in places where they are unlikely to be available offline. Goolsbee 2001, Prince (2007), and Duch- Brown et al (2017) all show substitution between online and offline sales of personal computers. Gentzkow (2007) demonstrates substitution between the online and offline news in Washington DC.…”

Section: Does Distance Still Matter If Transportation Costs Are Near mentioning

confidence: 99%

Digital Economics

Goldfarb¹,

Tucker²

2017

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We thank Andrey Fradkin and Kristina McElheran for helpful comments. We are grateful to the Sloan Foundation for its support of the NBER Digitization Initiative, which built the research community around which this review is based. The views expressed herein are those of the authors and do not necessarily reflect the views of the National Bureau of Economic Research. NBER working papers are circulated for discussion and comment purposes. They have not been peer-reviewed or been subject to the review by the NBER Board of Directors that accompanies official NBER publications.

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Section: Does Distance Still Matter If Transportation Costs Are Near mentioning

confidence: 99%

Digital Economics

Goldfarb¹,

Tucker²

2017

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“…MSMEs must be introduced to information technology as early as possible, considering that understanding of digital marketing is lacking, including the lack of use of online businesses, both in utilizing social media and e-commerce. This causes MSMEs to be unable to develop, even though social media use provides social change, including opportunities for local entrepreneurs to increase sales [13,14,15], so that they can generate more job opportunities and become an alternative to economic improvement in local communities [16]. Likewise, the use of integrated Electronic Commerce and Business will bring about a resurgence in the marketing function, especially for MSMEs players to present opportunities to acquire new customers and explore consumer interest in new things or product ideas offered by the company [17] and have a significant impact on every strategic business lines [14,15,18].…”

Section: Introductionmentioning

confidence: 99%

Use of online applications in maintaining MSMEs performance during the COVID-19 pandemic

Nurlinda

Sinuraya

Asmalidar

et al. 2021

regist. j. ilm. teknol. sist. inf.

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This study aims to see whether there are differences in sales made by offline/conventional and online MSMEs to discover alternative media transactions to survive and increase sales during the COVID-19 period. This research is an exploratory study on MSMEs players who sell Rujak Sentir at Simpang Jodoh, Percut Sei Tuan, Deli Serdang District, Indonesia. The data source in this research is primary data by collecting data using a questionnaire on 50 samples of Rujak Sentir MSMEs merchants. Data were analyzed using statistical descriptive analysis of the Wilcoxon Signed Rank Test. The final analysis of data shows that the apply of online applications can be an alternative for MSMEs in maintaining and improving performance throughout the COVID-19 pandemic. The usage of this research practice is to give input to related parties regarding other options that can be utilized by enterprises throughout the Coronavirus widespread so that in the future, MSMEs are ready to face uncertainties that arise due to external factors. In addition to this, this research will be a recommendation regarding technical guidance that can be carried out by the local government in fostering MSMEs.

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“…Gentzkow (2007) shows that the introduction of a digital version of the Washington Post reduced sales of the print edition, while Pozzi (2013) concludes that the introduction of an online shopping service by a large US grocery retailer had a limited cannibalization effect on brick-and-mortar sales and increased total revenues. In addition to this issue of within-firm cannibalization, an important question is to identify whether online retailing has led consumers to benefit from increased competition, i.e., to focus on across-firm substitution (see for example Prince (2007), Duch-Brown et al (2017) and Ellison and Fisher Ellison (2018)).…”

Section: Introductionmentioning

confidence: 99%

Substitution between online distribution channels: Evidence from the Oslo hotel market

Cazaubiel

Cure

Johansen

et al. 2020

International Journal of Industrial Organization

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Using an exhaustive database of bookings in one large chain of hotels active in Oslo (2013-2016), we estimate a nested-logit demand model that allows us to evaluate substitution patterns between online distribution channels. Making use of the chains' decision to delist from Expedia's platform, we can then compare simulated and actual effects of such an event on prices and market shares and identify ways to improve on simulated counterfactual outcomes.JEL Classification : D22, D43, L11, L81

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The impact of online sales on consumers and firms. Evidence from consumer electronics

Cited by 82 publications

References 18 publications

Digital Economics

Digital Economics

Use of online applications in maintaining MSMEs performance during the COVID-19 pandemic

Substitution between online distribution channels: Evidence from the Oslo hotel market

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