The impact of experience on satisfaction and revisit intention in theme parks: An application of the experience economy

Qu, Kangli

doi:10.31274/etd-180810-5224

Cited by 13 publications

(22 citation statements)

References 75 publications

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“…After using products or services, a customer might show favorable or unfavorable behavioral tendency towards the product or services (Saha & Nath, 2017). Several studies were conducted on the concepts of satisfaction and its relation with behavioral intention in tourism context (Ali, Yee, Imm, & Akhtar, 2018;Dolnicar, Coltman, & Sharma, 2013;Qu, 2017;Sotiriadis, 2017). Satisfaction leads to favorable behavioral intentions, such as: saying positive things about or even recommending the tourism service to other people; encouraging friends and relatives to visit the tourism destination; and coming back-even if the prices were to increase (Dolnicar et al, 2013).…”

Section: Literature Reviewmentioning

confidence: 99%

Visitors’ satisfaction, perceived quality, and behavioral intentions: the case study of exit festival

Pivac¹,

Blešić²,

Kovačić³

et al. 2019

J GEOGR INST CVIJIC

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Events organized to promote the cultural values of destinations increase tourism diversity and activities. Over 2000 different events are organized annually in Serbia, and music festivals are the most visited. One of them is EXIT festival. The EXIT festival is one of the biggest cultural and social projects running in Serbia based on the concept of modern European festivals. For the past eighteen years, Novi Sad has been hosting one of the largest, or even the largest international event in Serbia, which has attracted over 200,000 visitors, half of whom are foreign visitors. This study explored the relationships between the perceived quality of festival performance and experience factors (traffic and information, hygiene and safety, culture and art, socialization, infrastructure and products and services), behavioral intention and the overall visitor's satisfaction intending to test a mediating role of the overall visitor's satisfaction. For this purpose, data were collected from a sample of 557 EXIT festival visitors in Novi Sad in July 2016.

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Section: Literature Reviewmentioning

confidence: 99%

Visitors’ satisfaction, perceived quality, and behavioral intentions: the case study of exit festival

Pivac¹,

Blešić²,

Kovačić³

et al. 2019

J GEOGR INST CVIJIC

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“…Alanyazında turistlerin sosyo-demografik özelliklerinin tekrar ziyaret etme niyetlerini etkilediği belirtilmektedir (Woodside ve Lysonski, 1989;Weaver vd., 1994;Heung vd., 2001;Kılıç, 2011). Araştırmalarda, Weaver vd., (1994) yaş, Zimmer vd., (1995 Turistlerin destinasyonları tekrar ziyaret etme algılarına yönelik çalışmalarda ağırlıklı olarak memnuniyet ve deneyim temalarına odaklanılmaktadır (Kozak, 2001;Um vd., 2006;Qu, 2017;Abdullah ve Lui, 2018). Kozak'ın (2001)…”

Section: Tekrar Zi̇yaret Etme Ni̇yeti̇unclassified

Rus Turistlerin Tekrar Ziyaret Etme Niyetlerinin Demografik Değişkenler Açısından İncelenmesi

Küçüker¹,

Çolakoğlu²,

Yurcu³

2019

TR1010

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Çalışmanın amacı, Alanya ve Kemer bölgesine gelen turistlerin tekrar ziyaret etme niyetlerinin demografik değişkenlere göre incelenmesidir. Araştırmada nicel araştırma yöntemlerinden alan araştırması benimsenmiştir. Turistlerin tekrar ziyaret etme algılamalarını ortaya çıkarmak amacı ile yapılan bu çalışmada Antalya da Alanya ve Kemer bölgelerini ziyaret eden 364 turistten anket tekniği ile veri elde edilmiştir. Veri analizinde tanımlayıcı istatistiklerin yanı sıra t-Testi ve ANOVA kullanılmıştır. Veri analizi sonucunda, turistlerin tekrar ziyaret etme algılamaları cinsiyet, yaş, medeni durum, gelir durumuna göre farklılık göstermezken, eğitim durumu ve destinasyonlara göre farklılık saptanmıştır. Eğitim durumlarına göre lisans eğitimlilerin, destinasyon olarak Kemer bölgesinin tekrar ziyaret edilme ortalaması daha yüksek bulunmuştur.

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“…They identified four domains in the area of experience, namely education, entertainment, contemplation and avoidance. Recently, other researchers have contributed to the deepening of this matter, working on the four dimensions of experience and developing a model that allows evaluating experiences in the tourist context [13]. Experience is intrinsically linked to travel and tourism and it is the result of finding, passing or living through life [14].…”

Section: Introductionmentioning

confidence: 99%

Experiential Tourism and Experiential Marketing: An Innovative Approach

Dieguez

Conceição

2020

Advances in Tourism, Technology and Systems

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The present paper addresses the theme "Experiential Tourism and Experiential Marketing" under the scope of the economy of experiences. The word "experience" appears to be very abstract and difficult to conceptualize due to its complexity and dynamic nature. Several authors, namely Pine and Gilmore, studied the theme and develop "The Four Realms of an Experience" construct, finding that experience must be studied and worked taking in account several dimensions. The need to understand and evaluate the tourist experience, as well as to investigate how the tourist perceives his experience in the tourist context, resulted in different researchers coming from diverse areas, including the marketing area. In this sense, this study focuses on the concept of experiential marketing, explaining how it relates to the tourist experience, and how both can positively contribute to the tourism sector. The present investigation does not present empirical results, being only theoretical.

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The impact of experience on satisfaction and revisit intention in theme parks: An application of the experience economy

Cited by 13 publications

References 75 publications

Visitors’ satisfaction, perceived quality, and behavioral intentions: the case study of exit festival

Visitors’ satisfaction, perceived quality, and behavioral intentions: the case study of exit festival

Rus Turistlerin Tekrar Ziyaret Etme Niyetlerinin Demografik Değişkenler Açısından İncelenmesi

Experiential Tourism and Experiential Marketing: An Innovative Approach

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