“…Terms associated with conception two include: conserve, protect, preserve, keep, change, stop, do not, and public. Conception three, encouraging environmental literacy, seeks to introduce people to ecological relationships and move them through levels of awareness, appreciation, understanding, ownership, and motivation to take responsible action to reduce human impacts on the environment (Knapp, 1997). Disciplinary sources for the environmental movement include the National Park Service (Brown, 1971;Larsen, 2003;Mackintosh, 1986), interpretation (Ham, 1992;Sharpe, 1982), special interest groups, formal and non-formal education, local and federal government, and mass media.…”