“…Principles of social cognitive, motivation expectancy, and other social learning theories (Bandura 2001(Bandura , 1977Vroom 1964;Maiman and Becker 1974;Ajzen and Fishbein 1980) suggest that such attitudes, knowledge, and priorities affect the value placed on a problem (such as a particular health condition in the community), the perception that taking action will make a difference (i.e., self-efficacy in addressing a problem), and that taking a specific action (such as a QI initiative) will result in a desired outcome (e.g., improving community access to quality healthcare services), all of which influences motivation and success in adopting a new practice or program (Lin et al 2005). Our efforts to build lasting networks of relationships among academic and community stakeholders through individual projects as well as our wider Community Health Improvement Collaborative are specifically aimed at enhancing this type of efficacy at the community level, which depends on both mutual trust and a willingness to intervene for the common good (Sampson 2003;Sampson, Raudenbush, and Earls 1997).…”