The effect of a country name on consumers' perception and assessment of agricultural products with protected designation of origin

Abstract

The aim of the paper was to show that Serbia has favorable natural conditions (land and climate) for diverse agricultural production (plant- and animal-based), experienced manufacturers, experts and scientists, as well as world-famous selections of numerous plant cultures. Serbia's major agricultural products are corn, wheat (flour), sunflower (oil and pellets), sugar beet (sugar), soybean (oil and protein products), potatoes, raspberries, apples, plums, sour cherries, grapes, pork, beef and poultry, as well as milk.

Development of the Concept of Sustainable Agro-Tourism Destinations—Exploring the Motivations of Serbian Gastro-Tourists

“…Authors Chaney and Ryan (2012) [24] point out that gastronomic tourists, especially those who visit agro-destinations, are called gourmets because they are people who truly enjoy food and are looking for an unforgettable experience with gastronomy. In several scientific studies, the authors determined that the most important factor that attracts tourists to specific agro-destinations is precisely the desire to try local gastronomy [25][26][27][28][29][30][31][32]. Some authors were engaged in the research of gastronomy from a slightly different aspect.…”