In this study, the relationship between an eco-friendly filler, fly ash, and the properties of Styrene-Butadiene Rubber (SBR)-based compounds was investigated. Rubber compounds were produced by internal mixer and curing characteristics were evaluated. The total content of filler was constant and the content of fly ash increased from 0 to 10 phr. In the evaluation of the rubber compounds, the main focus was the mechanical properties and adhesion of the SBR compounds. Adhesion between these compounds and steel wire reinforcement was measured for assessing efficacy of adding fly ash to the rubber compounds in tire applications. There were two stages of this program: the first stage involved selecting the filler which could improve the mechanical properties (elongation at break, tensile strength, modulus at 100% strain and 2% strain level) of rubber compounds; the next stage involved combining precipitated silica with fly ash to improve the properties of rubber compounds. In order to gain better properties, ball mill treatment was used to change the morphology of the particles of fly ash by reduction to smaller size. The comparisons of untreated rubber compounds, ball mill treated rubber compounds, and rubber compounds containing different fillers were accomplished subsequently. In the result, the rubber compounds contained precipitated silica, carbon black and fly ash filler exhibited higher tensile strength, elongation at break, and adhesion and attributed to effective iv filler dispersion as well as the reinforcing effect of silica. These conclusions were supported by the scanning electron microscopy (SEM) and swelling tests.