The Crowdfunding Technology  in Development of the National Tourism System

Boiko, Margaryta; Vedmid, Nadiia; Okhrimenko, Alla

doi:10.18371/fcaptp.v2i23.121318

Cited by 8 publications

(3 citation statements)

References 1 publication

(2 reference statements)

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“…Scholars from leisure and tourism-related fields have started to develop substantial interest in crowdfunding [31][32][33][34][35]. Crowdfunding is used for marketing implements for advertising as well as progress for tourism-related innovative ventures [31,32].…”

Section: Visitor Economy Crowdfundingmentioning

confidence: 99%

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Can Co-Creation and Crowdfunding Types Predict Funder Behavior? An Extended Model of Goal-Directed Behavior

Kim

Hall

2019

Sustainability

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Crowdfunding is an emerging means for financing by small and medium-sized enterprises or individuals to attract capital from investors who look to obtain products, services, and/or equity in the future. Co-creation in crowdfunding projects substantially influences sponsors’ behavior, playing a critical role in crowdfunding performance. Despite the significance of co-creation in crowdfunding, research from the leisure and tourism fields has been largely neglected in terms of theory-based models of co-creation. To address this gap, the goal of this work is to study the effects of co-creation on the extended model of goal-directed behavior, along with the moderator of crowdfunding types. To do this, an online survey was conducted on crowdfunders in South Korea and partial least squares (PLS)-structural equation modeling (SEM) was applied to analyze the collected data. Results reveal that co-creation considerably leads to attitude towards, as well as behavior in relation to, crowdfunding participation. Funders’ attitude and positive and negative anticipated emotion also significantly influence desire to participate in crowdfunding. Behavioral intention is highly affected by perceived behavioral control as well as desire. Reward and investment types significantly moderate eight relationships in the research model. Hence, this study contributes to crowdfunding research and stakeholders in the visitor economy sectors.

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Section: Visitor Economy Crowdfundingmentioning

confidence: 99%

“…Leisure and cultural projects in a touristic location have been found to have the best funding success rate [34]. For crowdfunding performance, the national tourism system needs to have a strong relationship with innovative Internet-technologies and socially active stakeholders [35].…”

Section: Visitor Economy Crowdfundingmentioning

confidence: 99%

Can Co-Creation and Crowdfunding Types Predict Funder Behavior? An Extended Model of Goal-Directed Behavior

Kim

Hall

2019

Sustainability

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“…al. The need for control as an integral part of the management policy of the national tourism system is mentioned in the works by A. Mazaraki, M. Bosovska and others [12], as an element of crowdfunding technology -N. Vedmid, M. Boiko, A. Okhrimenko [13].…”

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confidence: 99%

Complaince Control in the Hotel Business

Bovsh¹,

Hopkalo²

2019

Herald of KNUTE

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It is carried out an analysis of the preconditions and outlines the prospects for implementation of compliance into the hotel business entities in the service market. The theoretical basis is defined and the methodology of compliance control is developed. The main problems are identified. The directions of the application of compliance control in the management of the hotel business entities are given.Бовш Л., Гопкало Л. Комплаенс-контроль в гостиничном бизнесе. Проведен анализ предпосылок и очерчены перспективы внедрения комплаенса в деятельность субъектов гостиничного бизнеса на рынке услуг. Определен теоретический базис и разработана методология комплаенс-контроля. Установлены основные проблемы и приведены направления использования комплаенс-контроля в менеджменте субъектов гостиничного бизнеса.Ключевые слова: субъект гостиничного рынка, комплаенс, комплаенсконтроль, комплаенс-риски.

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