2008
DOI: 10.1504/ijmtm.2008.015973
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The cross-functional coordination between operations, marketing, purchasing and engineering and the impact on performance

Abstract: This paper is a study of the coordination capability between operations and other functional areas within the firm. The paper examines a number of relationships with respect to cross-functional coordination and performance. Using a random sample of 231 firms, five hypotheses are tested. Structural equation modelling is used to test the relationships depicted in the research model. The results indicate that firms can benefit from the cross-functional coordination between operations, marketing, engineering and p… Show more

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Cited by 25 publications
(15 citation statements)
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References 77 publications
(96 reference statements)
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“…al, 2007). The positive impact of decisions made by experts from different units within a company on the company's performance can be high, as Carr, Kaynak, and Muthusamy (2008) identified recently. For the selection of functional experts in cross functional decision making, refer to Muralidharan, Anantharaman, and Deshmukh (2002).…”
Section: Problem Descriptionmentioning
confidence: 85%
“…al, 2007). The positive impact of decisions made by experts from different units within a company on the company's performance can be high, as Carr, Kaynak, and Muthusamy (2008) identified recently. For the selection of functional experts in cross functional decision making, refer to Muralidharan, Anantharaman, and Deshmukh (2002).…”
Section: Problem Descriptionmentioning
confidence: 85%
“…Demeter and Kolos (2009) point to how marketing, logistics and manufacturing together impact on a company's overall performance. In line with this view, Carr et al (2008) provide empirical evidence based on a survey inquiry that firms can benefit from cross-functional coordination between operations, marketing, engineering and purchasing. From a manufacturing management viewpoint, Hill and Scudder (2010) point to in the case of developing use of electronic data interchange (EDI) the importance of developing partnerships with suppliers and a systems and technology focus with customers.…”
Section: Literature Reviewmentioning
confidence: 87%
“…Companies face the problem that they have to transcend the perspective of vertical coordination adopted in this paper and include cross-functional coordination, such as the interplay between R&D or production activities in headquarters and marketing activities abroad. While vertical coordination alone is difficult to achieve, cross-functional coordination increases the complexity and may lead to even more sophisticated sets of coordination mechanisms (Carr, Kaynak, & Muthusamy, 2008), also in the context of offshoring (Linares-Navarro, Pedersen, & Pla-Barber, 2014).…”
Section: Implications For Managementmentioning
confidence: 99%