The consumer explained from the perspective of the extended self

Manolică, Adriana; Roman, Teodora; Ciurdea, Ioana Daniela

doi:10.1515/rebs-2019-0085

“…These two schools of thought regarding the positive and negative impacts of the globalization phenomenon appear to be polarized by different ideological and philosophical standings that have generated vigorous debates over the years. This perhaps explains why Lee (2000) and Manolica and Roman (2012) have laid claim to the fact that no single acceptable scholarly definition of the term has been reached as yet, following the over-polarization of the concept.…”

Section: Benefits and Discontentsmentioning

confidence: 99%

Globalization, the Two-edged Sword Phenomenon—Reflections of Its Impact on Global Peace and Security

2023

JLPG

0

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The phenomenon of globalization has a dynamism of its own, entailing complex processes and transboundary transactions that influence many areas of global governance and international relations. The benefits of globalization are multifaceted, justifying the saying that, 'the world through globalization has become a global village'. The two-edged sword, however, has its shortfalls. In exploring the nexus between globalization and peace, this paper sought to examine the impact the phenomenon has on global peace and security. In that regard, the study mainly employed an exploratory quantitative approach involving 627 respondents across Ghana, even though secondary data was also used. The research questionnaire was administered using online survey tools (google) where the data were analyzed using survey analytics software. The study revealed a nexus between globalization and peace, and that globalization has both negatively and positively impacted global peace and security. Further, the benefits emanating from globalization including technological advancement, interconnectedness of nations, and the growth of national economies far exceed its excesses and shortfalls such as national cultural distortions, human rights aberrations, and the advancement of international crime. The paper argues that globalization in its current state needs improvement and this can take place when the international community learns to avoid pervasive attitudes in their implementation processes. Further, the United Nations Security Council must put in place sanction regimes against companies and countries that engage in the production and transfer of injurious goods and services that tend to plague global peace and security. The paper aside from adding to the scholarly literature on the subject area also provides insights for policy implementers to adopt the best practices within the terrain of globalization in safeguarding global peace and security.

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“…Wu and Zhao (2021) have found that value consciousness has a positive impact and that perceived social risk harms the purchase intention of counterfeit luxury products. Manolica, Cluci, and Roman (2021) discussed that the concept of self has become prevalent due to digital possessions and social media. Wang (2019) has found that self-concept is a key factor that can help understand consumers' counterfeit purchase intentions.…”

Section: Counterfeit Consumptionmentioning

confidence: 99%

Self and counterfeit consumption in emerging markets

Tanha,

Mahumd,

Sultana

et al. 2023

AMOR

2

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urpose: This research has focused on independent and interdependent self-concepts of fake self & pretentious consumption in counterfeit consumption. In this research role of self in the case of fake consumption in the emerging market of Bangladesh has been revealed Research methodology: For this study, qualitative research has been undertaken. Ethnographic and netnographic approaches have been used. Twenty in-depth interviews were conducted with the participants. The participants were approximately equal as far as gender was concerned. The participants were between 20-35 years old; 80% were students, and 20% were employed. The snowball sampling technique was used for sample selection. Participants were selected for the final interview after the initial screening to know the pattern of their behavior, preferences, and experience with counterfeit & luxury brands. The Facebook profiles of these participants were studied to find photos, posts, shares, and preferences for counterfeit and luxury brands. Results: The results reveal that consumers feel their missing self, which means they understand they don't have appropriate possessions, and the extended self means a self that is created by external objects, some particular possessions considered as a part of them. As a result, they try to show their imaginary self, which means they try to copy others, but when they fail, they start to show their fake self through counterfeit consumption. Limitations: The research is conducted within Bangladesh only. Contribution: This research has focused on the patrons of the emerging market of Bangladesh. Findings have been revealed through a projective technique using word and picture associations. The iterative hermeneutic method has been used for data analysis. The research results conclude that variation in self affects the inauthentic consumption behaviors of patrons in the emerging market of Bangladesh.

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“…The concept of globalization evokes varied understandings and interpretations (Burlacu et al, 2018;Manolica & Roman, 2012). For instance, while some scholars relate the phenomenon to the shrinking of 'time' and 'space', others associate the phenomenon with the exploitation of the developing world by giant economic nations.…”

mentioning

confidence: 99%

Globalization, the Two-edged Sword Phenomenon—Reflections of Its Impact on Global Peace and Security

2023

JLPG

0

View full text Add to dashboard Cite

The phenomenon of globalization has a dynamism of its own, entailing complex processes and transboundary transactions that influence many areas of global governance and international relations. The benefits of globalization are multifaceted, justifying the saying that, 'the world through globalization has become a global village'. The two-edged sword, however, has its shortfalls. In exploring the nexus between globalization and peace, this paper sought to examine the impact the phenomenon has on global peace and security. In that regard, the study mainly employed an exploratory quantitative approach involving 627 respondents across Ghana, even though secondary data was also used. The research questionnaire was administered using online survey tools (google) where the data were analyzed using survey analytics software. The study revealed a nexus between globalization and peace, and that globalization has both negatively and positively impacted global peace and security. Further, the benefits emanating from globalization including technological advancement, interconnectedness of nations, and the growth of national economies far exceed its excesses and shortfalls such as national cultural distortions, human rights aberrations, and the advancement of international crime. The paper argues that globalization in its current state needs improvement and this can take place when the international community learns to avoid pervasive attitudes in their implementation processes. Further, the United Nations Security Council must put in place sanction regimes against companies and countries that engage in the production and transfer of injurious goods and services that tend to plague global peace and security. The paper aside from adding to the scholarly literature on the subject area also provides insights for policy implementers to adopt the best practices within the terrain of globalization in safeguarding global peace and security.

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The consumer explained from the perspective of the extended self

Cited by 4 publications

References 1 publication

Globalization, the Two-edged Sword Phenomenon—Reflections of Its Impact on Global Peace and Security

Globalization, the Two-edged Sword Phenomenon—Reflections of Its Impact on Global Peace and Security

Self and counterfeit consumption in emerging markets

Globalization, the Two-edged Sword Phenomenon—Reflections of Its Impact on Global Peace and Security

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