The Business Survival of Micro-enterprises in Facing Economic Uncertainty

Abstract

The current economic uncertainty, especially during the Covid-19 pandemic, has affected the global socio-economy. In Malaysia, to curb the spread of Covid-19 viruses, the government has implemented the Movement Control Order (MCO). This action has caused many SMEs (including micro-enterprises) not to be able to continue their operations as usual, mainly due to cash flow problems, operational instability and supply chain disruptions. Micro-enterprises are a significant contributor to local economic development. Hence, business continuity strategies are essential for these enterprises to continue and survive in the market. The government has introduced various methods to support these businesses. Meanwhile, virtuous strategic planning and management can improve the management's governance and integrity in making accurate decisions to achieve their goals. The implementation of digital marketing can upsurge the sale of micro-enterprises. This study intended to examine the relationship between government support, governance & strategic planning, operational restructuring and digital marketing with micro-enterprises business survival. This study uses a quantitative method with a total of 135 respondents among the owner of micro-enterprises in Complex Pekan Rabu, Kedah. Government support, governance & strategic planning and digital marketing were found to be survival determinants factors during the covid-19 pandemic.

Analysis Effect of Productive Zakat on The Welfare Mustahiq Through Development of Micro (A Case Study at Badan Amil Zakat (BAZNAS), Yatim Mandiri, and LAZIS-NU Tulungagung in East Java)

“…Moreover, the lack of significant influence on welfare could also be influenced by external factors beyond the control of mustahiq. Economic conditions, market fluctuations, and regulatory constraints can significantly impact the success and profitability of microenterprises (Fajnzylber, Maloney, & Montes-Rojas, 2009;Van Hoang, Gurău, Lahiani, & Seran, 2018;Zaidi, Sapuan, & Kusairi, 2023). It is possible that despite receiving productive zakat funds, mustahiq may face challenges in expanding their businesses or increasing their income due to these external factors.…”

The Community Cultural Tourism: Linking Religious Tourism, Karawitan, and Local Business in Puhsarang, Kediri

“…These businesses include food stalls, bean spice production, wood sculpture, and souvenir shops. Most of these local businesses experienced a decrease in turnover during the Covid-19 pandemic until now due to several problems (e.g., Jamil, 2021;Rahmawati & Primanto, 2021;Zaidi et al, 2023) such as: (i) there is no entrepreneurial spirit to develop and innovate products; (ii) limited human resources in terms of production especially when demand is high; (iii) inability to market outside the Puhsarang area due to not having good packaging; (iv) limitations in using digital promotional media such as WA Business, Instragram; and Marketplace and (v) no future business plan and periodic financial reports.…”