The Acceptance and Resharing Behavior of Hoax Information on Social Media

Abstract

The spread of hoax information on social media is still difficult to control. Various efforts have been made by the government to eradicate hoax information, even the Ministry of Communication and Information has chosen the decision to block accounts that spread hoaxes, especially those on social media. However, hoax information still exists and its spread is increasing. Therefore, it is necessary to have a strategy that is right on target to prevent the spread of hoaxes. To design a strategy that is right on target, it is necessary to identify the acceptance attitude and behavior of sharing hoax information on social media. Through research using an interpretive paradigm and a qualitative research approach with research data collection, namely interviews with 12 (twelve) informants who are part of the community in Banten, West Java and Aceh Provinces. So, an interesting finding was found that currently receiving hoax information that leads to belief can occur if hoax information is highly correlated with hoax recipients, viral is discussed in the community, and is in accordance with personal views or logic. This acceptance can motivate the behavior of sharing information back due to the desire to be recognized as a trendsetter in disseminating the first information to the people around him. This is the main factor in the dissemination of Hoax information which needs to get recommendations for improving policies and strategies for eliminating Hoaxes in Indonesian society.

Participation of Religious Leaders in Helping the Success of the Government's COVID-19 Vaccination Program

“…Berbagai upaya telah dilakukan pemerintah untuk memberantas informasi hoax, bahkan Kementerian Kominfo RI sampai memilih keputusan untuk memblokir akun yang melakukan penyebaran hoax, terutama yang ada di dalam media sosial. Akan tetapi, tetap saja informasi hoax masih ada dan semakin meningkat penyebarannya (Arisanty & Wiradharma, 2020). Pendapat senada dikemukakan Setiawan Kementerian Komunikasi dan Informatika mencatat hingga pertengahan April 2020 sampai sekarang berita hoax yang menyebar di tengah pandemi Covid-19.…”

Pengujian Konstruk Motif Sikap Penerimaan dan Perilaku Membagikan Kembali Informasi Hoaks dalam Media Sosial

“…Motif sikap penerimaan hoaks dioperasionalnya sebagai suatu alasan atau factor yang melatarbelakangi suatu respon dan sikap seseorang pada informasi-informasi bohong, tidak pasti, simpang siur dan sebagainya. Berdasarkan temuan penelitian sebelumnya (Arisanty & Wiradharma, 2020), konsep motif sikap penerimaan hoaks terdiri dari 8 (delapan) kategori motif sikap penerimaan inforamsi hoaks. Motif sikap penerimaan hoaks ini didefinisikan suatu alasan atau faktor yang melatarbelakangi suatu perbuatan atau tindakan pada informasi-informasi bohong, tidak pasti, simpang siur dan sebagainya.…”

“…Perbedaan tersebut biasanya dilatarbelakangi oleh jenis informasi hoaks seperti apa yang mereka lihat atau baca. Kemudian beragam sikap penerimaan ini juga dapat dilatarbelakangi oleh pandangan pribadi yang dipengaruhi oleh budaya, konteks sosial, karakter, sejarah, dan pengalaman hidup dari setiap informan (Arisanty, Melisa & Wiradharma, 2020).…”

Social Media User in Receiving and Sharing Hoax Information: Overview from Motivation Level

“…Furthermore, the findings of a previous study by Arisanty & Wiradharma (2020) stated that if someone fully believed the hoax information they received, they would have the potential to share the hoax information on their social networks. Sharing this hoax information can be done through social media, such as Facebook, Instagram, Twitter, and WhatsApp Groups.…”