SWOT Analysis for Tourism Development Strategy of Samosir Regency

Tambunan, Toman Sony

doi:10.20473/tijab.v4.i2.2020.90-105

Cited by 16 publications

(15 citation statements)

References 4 publications

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“…Finding and analyzing the resources and core competencies of an organization are conducted through the concept of Strength, Weaknesses, Opportunities and Threats (SWOT) analysis, which provides an understanding that an organization must adapt its various internal activities to external realities in order to achieve the objectives is expected (Tambunan, 2020).…”

Section: Resultsmentioning

confidence: 99%

Formulation Formulation of Strategy for Small Chocolate Processing Industry Based on Swot Analysis : Case Study Cv. Putra Mataram

2022

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West Sulawesi Province ranks fourth in cocoa production in Indonesia in 2020 with a total production of 71,543 tons. . The use of domestic cocoa beans as raw material for domestic industries is still very low since most of the beans is exported in the fram of dry beans. Indonesia government has established cocoa processing industry as one of the sectors that is prioritized for development. CV. Putra Mataram is a small chocolate processing industry located in Polewali Mandar Regency which can be developed into a medium scale cocoa processing industry considering the availability of raw material. The purpose of this study was to identify and analyze the internal and external factors affecting the development of small scale chocolate industry and to determine the appropriat development strategy for CV. Putra Mataram. Qualitative data analysis was carried out by identifying the internal and external factors affecting the chocolate industry based on the results of the interview. The information obtained was reformulated and entered into the SWOT matrix. From the results of the SWOT analysis, there are 9 alternative development strategies that can be applied by CV. Putra Mataram. These strategies might also relevant to other small scale chocolate processing industries.

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Section: Resultsmentioning

confidence: 99%

Formulation Formulation of Strategy for Small Chocolate Processing Industry Based on Swot Analysis : Case Study Cv. Putra Mataram

2022

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“…This analysis is based on logic that can maximize strengths and opportunities, but at the same time minimize weaknesses and threats. The components of the concept of Strengths, Weaknesses, Opportunities, and Threats (SWOT) according to Tambunan (2020) are: 1.…”

Section: Swot Analysismentioning

confidence: 99%

Human Resources Planning Strategy with SWOT Analysis Method at PT. X (Largest Cigarette Distributor in Indonesia)

Pancasasti

Sapitri

Oktavian

et al. 2022

jobbe

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This research aims to find out how the human resource planning strategy conducted by PT X Cigarette Distributor. This company is a cigarette distributor company and is the largest cigarette "brand" in Indonesia, because it is a large company so there is also a lot of labor in it. So in this study analyzed whether existing human resources are effective or not. The type of research conducted is Field Research which is descriptive analysis that is research that describes the strategy of human resource planning in an effort to improve employee performance. Data collected by interview, observation, and documentation. Data analysis techniques used qualitative descriptive analysis combined with SWOT analysis approach. The results of the study explain that in human resource planning there are several stages in the process of procuring new employees. And in carrying out its operational activities, the company considers the strengths, weaknesses; opportunities and threats that one day can benefit or harm the company.

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“… Marriot maintains its position because of its highly innovative. They come out with services and products so unique for their customers that they fall second to none [22].…”

Section: Strengthsmentioning

confidence: 99%

SWOC Analysis of Marriott International- A Case Study

Barreto

Mayya

2022

IJCSBE

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Purpose: Hospitality is an amazing concept followed throughout the world. It is the method in which we welcome guests and visitors, whether domestic or foreign, through generosity and entertainment. The hospitality Industry in India is growing at an exponential rate. It is a major source of nationwide income generation and has incredible and overwhelming scope for growth in the future. Undoubtedly this industry is one of huge profit-making which accounts for over 8 percent of the employment generation, creating a huge amount of jobs throughout our great nation. This industry also brings in massive levels of foreign direct investment, which is needed and essential for the economy's growth. Among the hospitality and hotel industry, one such organization which stands out is the Marriot international chain of hotels pvt ltd in India. It ranks as one of the best hospitality services providing incredible and outstanding hotel services to millions across the country. Design/Methodology/Approach: SWOC examination, Marketing Mix and Market Survival Strategies of Marriott International chain of lodgings is finished by getting information from sites, diaries, articles and web journals. Zeroed in on Industry related objects, contemplated, assessed and contrasted different focuses related with the cordiality business. Findings/Result: Marriott International chain of hotels are dissected by understanding and concentrating on the various parts of the lodging and neighborliness industry. The general review proposes that Marriott adheres to the upper rich portion as well as investigates and emerges with administrations that might draw in other premise of customers too. Research is likewise finished on how Marriot International Group can propel their business and work on its activities in general working. Originality/Value: The Marriott International chain of hotels is studied and analysed using the SWOC analysis matrix, along with the marketing mix. Paper Type: Case study

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SWOT Analysis for Tourism Development Strategy of Samosir Regency

Cited by 16 publications

References 4 publications

Formulation Formulation of Strategy for Small Chocolate Processing Industry Based on Swot Analysis : Case Study Cv. Putra Mataram

Formulation Formulation of Strategy for Small Chocolate Processing Industry Based on Swot Analysis : Case Study Cv. Putra Mataram

Human Resources Planning Strategy with SWOT Analysis Method at PT. X (Largest Cigarette Distributor in Indonesia)

SWOC Analysis of Marriott International- A Case Study

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