Abstract:The purpose of this study is to analyze the influence of Service Quality, Customer Relationship Marketing, and Attractiveness, on Customer Satisfaction and Customer Loyalty at sea transportation companies in Jakarta Province Region. The research design used in this study is causal design which explains the causal relationship. The research location is in Jakarta Province while the research objects are 10 sea transportation companies in Jakarta Province with 250 customers. The sample selection used nonprobabili… Show more
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