“…This study, which demonstrated an innovative approach integrating a film-based interpretive approach with a deliberative-democratic multicriteria evaluation, highlights the power of film-based interpretation in building trust between conflicting interests by highlighting shared transcendental values and enabling more equal representation and participation, helping to address some of the key challenges of deliberative methods. It also addresses some of the key emerging themes in the cultural ecosystem services literature around the importance of interpretation, creative approaches, relational values and identities in grounding interventions in people's connection to place (in this issue: Bryce et al, 2016;Cooper et al, 2016;Edwards et al, 2016;Fish et al, 2016aFish et al, , 2016bKenter, 2016b). Combined with a deliberative-democratic rather than arithmetic approach to MCA, this provides an effective template for participatory management of MPAs and Ecosystem Approaches to conservation management more broadly, to help ensure the effective conservation of biodiversity and ecosystem services in a way that is equitable, inclusive and effective.…”