Streaming Weekly Soap Opera Video Episodes to Smartphones in a Randomized Controlled Trial to Reduce HIV Risk in Young Urban African American/Black Women

Jones, Rachel; Lacroix, Lorraine J.

doi:10.1007/s10461-012-0170-9

Cited by 41 publications

(72 citation statements)

References 55 publications

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“…Empirically based media prevention interventions using efficacious communication techniques may have the greatest (Horner et al, 2008;Jones & Lacroix, 2012;Major & Coleman, 2012;Medina & Rios, 2011;Romer et al, 2009;Sznitman, Stanton, et al, 2011;. Younger-aged women are influenced significantly by mass media (J. D. Brown et al, 2005); yet there are few research studies reported on the association of communication systems and interpersonal relationships in college females.…”

Section: Media Interpersonal Communication and The Female College Smentioning

confidence: 99%

Media Preferences That Facilitate Interpersonal Communication Regarding Sexual Health

et al. 2013

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Young women are increasingly diagnosed with sexually transmitted infections (STIs), including HIV. The aim of this study was to test various types of mass media and their associations with interpersonal communication about sex and HIV or AIDS among female college students, stratified by race. The study used a nonexperimental cross-sectional design and an electronic survey. The sample consisted of female college students (N = 776) at a 4-year public university in the southeast. We found that the race of college women influenced their preferred media source for reception of information about sex and HIV/ AIDS, which subsequently either motivated or was insignificant to communication with parents and/or partners.

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Section: Media Interpersonal Communication and The Female College Smentioning

confidence: 99%

Media Preferences That Facilitate Interpersonal Communication Regarding Sexual Health

et al. 2013

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“…A more complete discussion of the theoretical framework is available (Jones, 2006; Jones et al, 2013; Jones & Oliver, 2007). The clinical trial evaluating LSC on women's HIV sex risk behavior was conducted with 238 high-risk, mostly Black women, ages 18 to 29, in the urban Northeast (Jones et al, 2013; Jones & Lacroix, 2012). The comparison group received 12 weekly, text-based HIV prevention messages.…”

Section: Introductionmentioning

confidence: 99%

“…Evaluations of LSC indicated that viewers had identified with characters, wanted the series to continue, and wanted their friends to watch (Jones & Lacroix, 2012). However, subsequent focus groups determined that viewers needed greater emphasis to identify important health promotion messages because they had become so immersed in the storyline.…”

Section: Introductionmentioning

confidence: 99%

“…However, there is a concern that individuals could attempt to register several times or offer fake identities. Efforts to verify the identity of a potential research participant require a mixed approach of automated methods and phone contact (Jones & Lacroix, 2012; Rosser et al, 2009; Rosser, Hatfield, et al, 2010). …”

Section: Introductionmentioning

confidence: 99%

“…Recruitment and retention of Black women in online HIV prevention research remain understudied, although Internet access on mobile devices is highest among African Americans, particularly among young adult Black women (Smith, 2014). The original LSC had been evaluated in a randomized controlled trial (RCT; Jones et al, 2013; Jones & Lacroix, 2012) in an urban sample of young, predominately Black women who had been screened and identified as high risk. While the videos in that RCT were streamed to smartphones, the phones had been provided to the participants and recruitment and data collection were conducted at the sites.…”

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confidence: 99%

See 2 more Smart Citations

“Is Your Man Stepping Out?” An Online Pilot Study to Evaluate Acceptability of a Guide-Enhanced HIV Prevention Soap Opera Video Series and Feasibility of Recruitment by Facebook Advertising

Jones

Lacroix

Nolte

2015

Journal of the Association of Nurses in AIDS Care

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Love, Sex, and Choices (LSC) is a 12-episode soap opera video series developed to reduce HIV risk among at-risk Black urban women. We added a video guide commentator to offer insights at critical dramatic moments. An online pilot study evaluated acceptability of the Guide Enhanced LSC (GELSC) and feasibility of Facebook© advertising, streaming to smartphones, and retention. Facebook© ads targeted high HIV-prevalence areas. In 30 days, Facebook© ads generated 230 screening interviews; 84 were high risk, 40 watched GELSC, and 39 followed up at 30 days. Recruitment of high-risk participants was 10 per week compared to 7 per week in previous field recruitment. Half the sample was Black; 12% were Latina. Findings suggest GELSC influenced sex scripts and behaviors. It was feasible to recruit young urban women from a large geographic area via Facebook© and to retain the sample. We extended the reach to at-risk women by streaming to mobile devices.

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Reduction in a high‐risk sex script among young urban women in the Love, Sex, & Choices web video HIV prevention intervention study

Jones

Hoover

2018

Research in Nursing & Health

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For women, the high-risk sex script of condomless sex to maintain relationships with men is concerning, particularly in regard to heterosexual HIV acquisition. This secondary analysis of data from a clinical trial evaluated the effect of a 12-episode, web-based video series intervention, entitled Love, Sex, and Choices, versus a text message control on lowering the high-risk sex script. The sample comprised 238 predominately urban Black women, ages 18-29, having HIV sex risk behavior. Data were collected at baseline and 6 months post-intervention. The Sex Script Video Response score was used to measure a high-risk sex script. HIV sex risk behavior was measured by Vaginal Equivalent Episodes with high-risk partners. At baseline, lower education, younger age at first sexual intercourse, and alcohol/non-injection drug use before sex were positively associated with a high-risk sex script. At baseline, as the high-risk sex script increased by one log unit, sex risk behavior increased by 0.47 log units (p < 0.001), equivalent to a 60% increase in the geometric mean of sex risk behavior. ANCOVA analysis indicated that from baseline to 6-months post intervention, lowering the high-risk sex script by one unit was associated with an additional reduction of 0.26 units in sex risk behavior. Compared to the text messages, the LSC video series was associated with a 27% greater reduction in the geometric mean of the sex script (p = 0.03). Further investigation into the effect of lowering sex scripts to reduce sex risk behavior is recommended. K E Y W O R D SHIV risk, sex scripts, web-based soap opera video intervention, women

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Streaming Weekly Soap Opera Video Episodes to Smartphones in a Randomized Controlled Trial to Reduce HIV Risk in Young Urban African American/Black Women

Cited by 41 publications

References 55 publications

Media Preferences That Facilitate Interpersonal Communication Regarding Sexual Health

Media Preferences That Facilitate Interpersonal Communication Regarding Sexual Health

“Is Your Man Stepping Out?” An Online Pilot Study to Evaluate Acceptability of a Guide-Enhanced HIV Prevention Soap Opera Video Series and Feasibility of Recruitment by Facebook Advertising

Reduction in a high‐risk sex script among young urban women in the Love, Sex, & Choices web video HIV prevention intervention study

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