“…For example, Nielsen / NetRatings monitors the search behavior of approximately 500,000 people worldwide (Sullivan, 2006(Sullivan, , 2008, and datasets of this size present significant challenges to analysts. There has been research in overall characteristics of Web users (Jansen & Spink, 2005;Park, Bae, & Lee, 2005;Wang, Berry, & Yang, 2003;Wolfram, 1999), as well as methods to analyze these logs effectively and efficiently (Almpanidis, Kotropoulos, & Pitas, 2007;Meghabghab & Kandel, 2004), along with several studies investigating other aspects of Web searching. (For a comprehensive review, see Markey, 2007aMarkey, , 2007b.)…”