Social Phenomena and Challenges for Internet Fandom Culture (Be Focussed on the Method of Link Value and Scalability for Korea Wave Fandom)

Abstract

This article examines the Internet fandom culture of YouTube and Facebook and Twitter for Korea Wave Fandom. This article the principle of shared network connection and re-mediated and looked at in terms of the spread and the value passed. Useful field of view which korea wave look forward to continue to release and Challenges. At the same time, Korea wave fandom optimized to analyze and understand the fundamental principles of the SNS, the new media and the spread of the wave, the need arises. Korea Wave fandom connection value granted, through the process of tracking. Watch for them through the propagation and spread of Korean culture and virtuous principles. Korea Wave fandom research this article in the future for fandom korea wave and dig into the more fundamental principles of deductive help understand expected.

Pop culture, destination images, and visit intentions: Theory and research on travel motivations of Chinese and Russian tourists

“…To sum up, this study states EI as an enduring involvement based on the individual's traits. However, previous studies indicate that communication channels such as SNS or the situational context can influence an individual's enthusiasm (Kang et al, 2013). Further, some studies suggest that pop cultural forms, such as movies, influence on individual's behavior (Choi, Ko, & Megehee, 2014).…”

“…Certain cultural or social phenomenon now builds upon the influence of media and through word of mouth . In particular, social network service (SNS) incorporates many interrelated networks, expanding social participation in a particular situation or phenomenon and evoking a bond of sympathy throughout (Kang, Song, & Choi, 2013). The social and environmental transition of social media networks also leads to the spread of foreign pop cultures, creating more power for ripple effects.…”

Unveiling the success factors of BTS: a mixed-methods approach

“…situational involvement) (Whang et al , 2016). While living in the era of advanced information technology, communication channels such as SNS or a situational context can influence an individual's enthusiasm (Kang et al , 2013; Whang et al , 2016). The factor of SNS communication, through which people can easily listen to music from all over the world and can communicate with musicians because of the development of information technology and the increased use of social media (Lee et al , 2019b), is situational involvement.…”

“…In this study, an individual's internal enthusiasm about global pop is considered enduring involvement. In contrast, the influence of communication channels or situational contexts on an individual's enthusiasm is considered situational involvement (Kang et al , 2013). Many global singers or groups use social media not only as a means to promote their songs and music videos but to communicate closely with their fans as well.…”

The Effect of the SNS service and personal characteristics on Participation Intention

“…다수의 공유와 참 여 그리고 협력을 통해 특정 콘텐츠에 대한 커뮤니티를 형성하며 새로운 가치를 만들어낸다 [24,61] . 이러한 가치들 은 SNS상에서 다양한 자기표현 양식의 이미지화를 통한 정체성으로 표현되기도 한다 [76] .…”