Social Motives and the Interaction Between Descriptive and Injunctive Norms in College Student Drinking

Lee, Christine M.; Geisner, Irene M.; Lewis, Melissa A.; Neighbors, Clayton; Larimer, Mary E.

doi:10.15288/jsad.2007.68.714

Cited by 141 publications

(117 citation statements)

References 26 publications

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“…A stronger relationship was found between descriptive norms and alcohol consumption among college students who also perceived high levels of injunctive drinking norms (e.g. high levels of approval for drinking), compared to those who perceived low levels of injunctive drinking norms [16]. The same result was replicated for conservation [17][18].…”

Section: Introductionmentioning

confidence: 56%

Assessing Drinking Norms from Attending Drinking Events and Social Network Site Use

Rui

Stefanone

2017

Proceedings of the 50th Hawaii International Conference on System Sciences (2017)

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Section: Introductionmentioning

confidence: 56%

Assessing Drinking Norms from Attending Drinking Events and Social Network Site Use

Rui

Stefanone

2017

Proceedings of the 50th Hawaii International Conference on System Sciences (2017)

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“…Related to this line of research, a study of college students' drinking behavior found that injunctive norms of friends moderated the relationship between perceived prevalence of friends' drinking (i.e., descriptive normative beliefs) and personal alcohol consumption (Lee, Geisner, Lewis, Neighbors, & Larimer, 2007). For students who had stronger social motives for drinking and who perceived their friends as approving of heavy drinking, the relationship between descriptive norms and alcohol consumption was stronger.…”

Section: Injunctive Normative Beliefs As a Moderatormentioning

confidence: 99%

Descriptive normative beliefs and conservation behavior: The moderating roles of personal involvement and injunctive normative beliefs

Göckeritz

Schultz

Rendón

et al. 2009

Euro J Social Psych

251

198

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There is ample evidence of the power of social influence on pro-environmental behaviors. Beliefs about the conservation behavior of others (descriptive normative beliefs) have a strong positive correlation with one's own conservation actions. However, this relationship has not been investigated much further in terms of possible moderators or involved mechanisms of information processing. The present study examines two potential moderators and draws links to underlying processing mechanisms. We hypothesized that personal involvement with conservation issues and beliefs about other's approval of conservation (injunctive normative beliefs) would moderate the relationship between descriptive normative beliefs and conservation behavior. The sample consisted of 1604 California residents that were recruited through random digit telephone dialing. Results showed that both injunctive normative beliefs and personal involvement moderated the relationship between descriptive normative beliefs and conservation behavior. High personal involvement weakened the relationship, whereas high injunctive normative beliefs strengthened it. We conclude from these findings that descriptive normative beliefs influence conservation behavior through a rather nonconscious, peripheral route of information processing, while personal involvement motivates a more elaborate, central route of information processing.

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“…The relation between perceived norms and alcohol use is known to be mediated and moderated by social drinking motives [21,22]. Drinking motives are the reasons for which someone drinks alcohol [23].…”

Section: Accepted Manuscriptmentioning

confidence: 99%

Context matters: Student-perceived binge drinking norms at faculty-level relate to binge drinking behavior in higher education

Damme

Hublet

Clercq

et al. 2016

Addictive Behaviors

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25BACKGROUND: Binge drinking in higher education is an important problem. To target binge drinking 26 in students it is necessary to study the social context of students. Faculties (i.e., colleges or schools in 27Northern American education) are social contexts in which students behave, but little is known about 28 how the faculty structure relates to monthly binge drinking. In this study, the relationship with 29 student-perceived binge drinking norms at faculty-level are investigated in addition to known 30 personal determinants. 31 METHODS: Data were collected from 7,181 students in 22 faculty-level units, using an anonymous 32 online survey. Multilevel analyses were used to investigate the relationship of both individual-level 33 determinants (e.g., perceived norms, social drinking motives) and student-perceived binge drinking 34 norms at faculty-level on monthly binge drinking.

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Social Motives and the Interaction Between Descriptive and Injunctive Norms in College Student Drinking

Cited by 141 publications

References 26 publications

Assessing Drinking Norms from Attending Drinking Events and Social Network Site Use

Assessing Drinking Norms from Attending Drinking Events and Social Network Site Use

Descriptive normative beliefs and conservation behavior: The moderating roles of personal involvement and injunctive normative beliefs

Context matters: Student-perceived binge drinking norms at faculty-level relate to binge drinking behavior in higher education

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