Social media and management fashions

Madsen, Dag Øivind; Slåtten, Kåre

doi:10.1080/23311975.2015.1122256

Cited by 26 publications

(24 citation statements)

References 84 publications

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“…Another area that stands out is why the BOS book has become such a huge bestseller around the world. The success of this book in terms of sales lends support to the view that management literature is still important in the dissemination of management knowledge (Furusten 1999;Røvik 2002), even in the age of the Internet where public management discourse is increasingly shifting away from print-media towards social media platforms (Madsen and Slåtten 2015a). It would be interesting to find out more about who is buying all of the BOS books, as well as how and to what extent the books are actually read and consumed.…”

Section: Limitations and Further Researchmentioning

confidence: 75%

“…There are indications that some of the discourse around management concepts and ideas is increasingly taking place online via blogs and different social media platforms such as LinkedIn, YouTube, Twitter, and Facebook (Madsen and Slåtten 2015a). In the case of BOS, there is considerable 9 https://courses.independent.co.uk/training/boc-global-events-training-group/blue-ocean-strategy-408301.…”

Section: Social Mediamentioning

confidence: 99%

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Examining the Emergence and Evolution of Blue Ocean Strategy through the Lens of Management Fashion Theory

Madsen

Slåtten

2019

Social Sciences

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Blue Ocean Strategy (BOS) is a management concept which prescribes that organizations, rather than going head-to-head with competitors, try to create and exploit new market spaces, so-called blue oceans. Since its inception in the mid-2000s, BOS has become one of the most popular concepts in the field of strategy and one of the biggest buzzwords in the business world. This paper examines the emergence and evolution of BOS through the lens of management fashion theory. The analysis shows that the BOS concept exhibits several characteristics which makes it highly appealing to organizations and managers. In addition, the emergence of the concept was helped by a good fit with the zeitgeist in the field of strategy during the 2000s, which had shifted to a strong focus on theories and ideas about disruptive innovation and business model innovation. The popularization of the BOS concept can also be attributed to the backing of a powerful supply-side actors, and, in particular, the concept’s creators Kim and Mauborgne. While the attention given to BOS in public management discourse suggests that the concept can currently be considered highly fashionable, evidence about the concept’s use on the demand-side remains limited. Most surveys indicate that the adoption and diffusion is lower than would be expected based on the intensity of discourse surrounding the concept. Therefore, the current study provides some support for the view that supply-side and demand-side activity related to management fashions does not necessarily coevolve.

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Section: Limitations and Further Researchmentioning

confidence: 75%

Section: Social Mediamentioning

confidence: 99%

Examining the Emergence and Evolution of Blue Ocean Strategy through the Lens of Management Fashion Theory

Madsen

Slåtten

2019

Social Sciences

Self Cite

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“…What do the different researchers in Table 16.1 add to management fashion theory? Madsen and Slåtten (2015) added social media as a management fashion setter, not only as a supplier of ideas, but also as a consumer. They argued that social media were a totally different actor than print media, because of their 'networking' capabilities.…”

Section: Theory Of Management Fashionmentioning

confidence: 99%

Exploring Electronic HRM: Management Fashion or Fad?

Bondarouk

Ruel

Roeleveld³

2019

The SAGE Handbook of Human Resource Management

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“…One possible extension is to study how search activity coevolves with print-media discourse and social media discourse (Madsen & Slåtten, 2015b). Another possible area would be to investigate the relationship between search behavior and the adoption of management fashions.…”

Section: Future Researchmentioning

confidence: 99%

“…managers in organizations) search for and become aware of new management concepts and ideas. Traditional printed books and articles may not have as prominent a role as they had in the past due to the advent of search engines and various social media platforms which can be accessed at the press of a button (Madsen & Slåtten, 2015b).…”

Section: Google and The Consumption Of Management Fashionsmentioning

confidence: 99%