2020
DOI: 10.3390/su122410479
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Small Farm Business Analysis Using the AHP Model for Efficient Assessment of Distribution Channels

Abstract: Distribution of agricultural products from the aspect of farms is a continuous issue. Efficient application of the distribution model should provide a farm owner with regular income, as well as with a competitive advantage. Assessment of distribution channels in the context of an agricultural producer is subject to multi-criteria decisions, including both qualitative and quantitative factors. The aim of this paper is to develop a model which enables a structured analysis and an efficient assessment of distribu… Show more

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Cited by 27 publications
(14 citation statements)
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References 39 publications
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“…Distribution channels include the problem of choosing which products to use to distribute, as well as developing a distribution system that physically handles and involves products through these channels. This is intended so that the product can reach the target market more effectively and efficiently (Vlad & Pavel, 2017;Tošović et al, 2020).…”
Section: Distribution Channelmentioning
confidence: 99%
“…Distribution channels include the problem of choosing which products to use to distribute, as well as developing a distribution system that physically handles and involves products through these channels. This is intended so that the product can reach the target market more effectively and efficiently (Vlad & Pavel, 2017;Tošović et al, 2020).…”
Section: Distribution Channelmentioning
confidence: 99%
“…Its design depends on the problems and needs, the knowledge, assessment, opinions or wishes of a decision-maker. Therefore, some traditional problems of subjective assessment versus an objective one can be overcome (Tošović-Stevanović et al 2020;Ristanović et al 2021).…”
Section: Methodsmentioning
confidence: 99%
“…As rural incomes rise, so does rural consumption, potentially expanding the rural consumer market (Xia and Zhang, 2010). The effective circulation of agricultural products should bring stable income and competitive advantage to farmers (Tošović-Stevanović et al, 2020). While the current level of APC in China cannot meet the needs of modern socio-economic development and agricultural modernization (Xia, 2019), concerns about "difficult selling and expensive purchasing" arise in the APC process (Zou, 2019).…”
Section: Literature Reviewmentioning
confidence: 99%