Service Ecosystem Design for Improving the Service Sustainability: A Case of Career Counselling Services in the Italian Higher Education Institution

Abstract

The call for further research on service sustainability at all levels has been increasingly stated within the past years. However, limited research has been conducted with regard to the macro level, in which services are inevitably influenced by social, cultural, economic and technological factors. This paper develops an ecosystem approach within the service context to design a service not only from a micro level (e.g., service experience, service encounters), but also from a social level in order to help businesses and public sectors to transform the relationship among individual, collective, social, and environmental systems and increase service sustainability. Then, it applies the developed Service Ecosystem Design (SED) model in a Career Counselling Service (CCS) in the University of Milano-Bicocca (Unimib) in order to demonstrate the usefulness of this model. The empirical data were collected from service providers to illustrate the current service system maps and from first-year undergraduates to understand their perceptions and expectations on campus CCS. The results show that the Unimib CCS is a research-oriented career service and the fundamental service improvements should focus on designing the peer counselling, follow-up, pre-service, a holistic online platform, law education, technology education, optional course, hands-on experiences and student activities.

Courage as Mediator between Positive Resources and General/Domain-Specific Well-Being Indices

“…Given these premises, it is now more important than ever for career counselors and all professionals who deal with career choice support to commit to supporting successful career paths for the person to increase their chances of experiencing high levels of well-being in every context on their educational path, at all levels, and in their work [ 8 , 22 ]. The importance of optimal psychological functioning has been emphasized as an essential component in the assessment of well-being [ 23 , 24 ].…”

Lógica dominante de servicio en ecosistemas de negocios artesanales: de la cooperación a la cocreación

“…juntamente con el enfoque de cocreación de valor en ecosistema de servicio, para mejorar su gestión estratégica y asegurar la sostenibilidad de sus negocios. Esto se debe a que dicho enfoque, (concepto de servicio basado en la teoría del ecosistema de servicio) está centrado en la generación de valor de forma conjunta entre todos los actores del ecosistema, no de forma idéntica, pero si activamente (Nie, Zurlo, Camussi & Annovazzi, 2019). La teoría de ecosistema de servicios en los negocios es un concepto tomado de la biología para entender mejor las interacciones entre actores (componentes vivos) y factores (componentes no vivos) como miembros de un todo, generando como resultado de su interacción con la colaboración, un valor cocreado (Díaz-Méndez, Saren y Gummesson, 2017).…”

Inter-Campus Sharable Potential of Hardware Educational Resources in A University Town: Connotation, Determination Method and A Case Study

“…The personnel should comprise the government officer of the UT, heads of colleges and universities and relevant technical experts [6,28,31]. Third, to improve the efficiency of land utilization, the campus planning should conform to the overall planning of the city and the other construction standards [54]. For sharing the large and medium-sized teaching facilities with high demands (i.e., laboratory, indoor sports room, hall), to avoid waste or repeated construction, they should be centralized and unified in their management [55,56].…”