Food Colour and Appearance 1994
DOI: 10.1007/978-1-4615-2123-5_5
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Sensory Assessment of Appearance—Methodology

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Cited by 14 publications
(15 citation statements)
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“…Human color memory is relatively poor (Hutchings, ), so the creation of a reference tool for direct color matching was a main focus of the development sessions. The first iteration (Figure ) had hue rated in the yellow‐red spectrum with ordered colored cubes displayed on a computer monitor.…”
Section: Methodsmentioning
confidence: 99%
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“…Human color memory is relatively poor (Hutchings, ), so the creation of a reference tool for direct color matching was a main focus of the development sessions. The first iteration (Figure ) had hue rated in the yellow‐red spectrum with ordered colored cubes displayed on a computer monitor.…”
Section: Methodsmentioning
confidence: 99%
“…Human perception of color can be described by three main dimensions: hue, brightness (lightness), and colorfulness (saturation or chroma) (“CIE Termlist,” ), concepts described in the early 20th century by artist A.H. Munsell (Cochrane, ). Color perception is also influenced by secondary aspects, like color uniformity or turbidity (Hutchings, ). As in other sensory analyses, strict controls and protocols are needed to collect robust data.…”
Section: Introductionmentioning
confidence: 99%
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“…2,3 This is caused by the fact that the appearance of a product can have a subsequent influence on flavour perception and food acceptability. 4,5 Various studies have shown that packaging has an enormous influence on consumer perceptions, purchase decisions and food acceptance. [6][7][8] Nowadays, food packaging is more than a protective cover that facilitates the storage and transportation of products.…”
Section: Introductionmentioning
confidence: 99%
“…Nonsensory factors such as packaging and labelling also play an important role in affecting consumers' purchase decisions . This is caused by the fact that the appearance of a product can have a subsequent influence on flavour perception and food acceptability . Various studies have shown that packaging has an enormous influence on consumer perceptions, purchase decisions and food acceptance …”
Section: Introductionmentioning
confidence: 99%