Reviewing customer value literature: Comparing and contrasting customer values perspectives

Paananen, Aija; Seppänen, Marko

doi:10.3926/ic.389

Cited by 19 publications
(10 citation statements)

References 62 publications

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“…Frequent and direct contact of retailer, often with a large number of customers, is extremely important for shaping and enhancing relationships with customers. It is becoming possible, through the creation of value for customer in retail trade (Paananen and Seppanen, 2013) and providing them with appropriate buying experiences (Feagin et al, 1991).…”

Section: Ijrdm 471mentioning
confidence: 99%

“…These are the three mutually correlated retail business model (RBM) elements: retailing format, activities and governance, which together with interdependencies define a retailer's organising logic for value creation and appropriation. Fundamental elements of business models in retailing are also identified with customer value proposition, profit formula, key resources and key processes that is closely connected with recourses and competencies, organisation value (RCOV ) proposition business model (Osterwalder et al, 2005;Paananen and Seppanen, 2013).…”

Section: Ijrdm 471mentioning
confidence: 99%

See 1 more Smart Citation
Sustainable development concept and creation of innovative business models by retail chains
Bilińska–Reformat
¹
,
Kucharska
²
,
Twardzik
³

et al. 2019
IJRDM
38
1
20
0
View full text Add to dashboard Cite
Purpose The purpose of this paper is to recognise the areas of implementation of the principles of sustainable development (SD) in the model of retail chains activity. In the paper, the assumption was made that nowadays it is necessary to adopt the rules following SD while making strategic decisions by retail chains. Design/methodology/approach The study uses secondary data sources, reports, academic literature and the case study research method. A case study research is a multi-method paradigm based on full range of a scientist’s tool-kit: reviewing literature studies, examining secondary documents and comparing the websites of investigated retail chains. Findings According to that business model, the authors were recognising selected components of this model, that is to say: recourses and competences of retail chains and value proposition for their customers. The greatest chances of development will be enjoyed by those retail chains that will be able to provide real value to customers. Maintaining a competitive advantage will require constant improvements in the quality of service and innovative business models connected with sustainable elements. Research limitations/implications It seems necessary to develop research tools that allow for identification of the level of use of the SD concept in retail chain’s business models in the future. Practical implications The paper is of interest to practitioners and students of retail management. Social implications The concept of the SD model included in the retailer business models serves to build value for the customer through the care of his quality of life. The vast majority of retailers believe that it is the responsibility of the business sector to respond to social and environmental challenges. Originality/value The paper intends to fill the gap in the literature concerning the influence of SD concept on changes in the business models of retail chains. The SD activities can lead to the development of specific capabilities based on intangible recourses that are sources of competitive advantage (SD). That is the main reason of undertaking this subject.
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Section: Ijrdm 471mentioning
confidence: 99%

Sustainable development concept and creation of innovative business models by retail chains
Bilińska–Reformat
¹
,
Kucharska
²
,
Twardzik
³

et al. 2019
IJRDM
38
1
20
0
View full text Add to dashboard Cite

Purpose The purpose of this paper is to recognise the areas of implementation of the principles of sustainable development (SD) in the model of retail chains activity. In the paper, the assumption was made that nowadays it is necessary to adopt the rules following SD while making strategic decisions by retail chains. Design/methodology/approach The study uses secondary data sources, reports, academic literature and the case study research method. A case study research is a multi-method paradigm based on full range of a scientist’s tool-kit: reviewing literature studies, examining secondary documents and comparing the websites of investigated retail chains. Findings According to that business model, the authors were recognising selected components of this model, that is to say: recourses and competences of retail chains and value proposition for their customers. The greatest chances of development will be enjoyed by those retail chains that will be able to provide real value to customers. Maintaining a competitive advantage will require constant improvements in the quality of service and innovative business models connected with sustainable elements. Research limitations/implications It seems necessary to develop research tools that allow for identification of the level of use of the SD concept in retail chain’s business models in the future. Practical implications The paper is of interest to practitioners and students of retail management. Social implications The concept of the SD model included in the retailer business models serves to build value for the customer through the care of his quality of life. The vast majority of retailers believe that it is the responsibility of the business sector to respond to social and environmental challenges. Originality/value The paper intends to fill the gap in the literature concerning the influence of SD concept on changes in the business models of retail chains. The SD activities can lead to the development of specific capabilities based on intangible recourses that are sources of competitive advantage (SD). That is the main reason of undertaking this subject.

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“…Zeithaml (1988), an early scholar who described value from a commercial/consumer perspective, asserted that value is the overall appreciation of products or services, for which customers make appropriate payment. Several interpretations followed Zeithaml's descriptions, as demonstrated in the literature research by Paananen and Seppänen (2013), but it can be broadly divided into emotional, social, and functional value (Sweeney and Soutar, 2001). In a more consumer-focused research, the value is described as having influence on the acceptance, adoption and diffusion of Product Service Systems (Piscicelli et al, 2015).…”

Section: Literature Review Of Social Value Csr and Social Designmentioning
confidence: 96%

Design for social value: using design to improve the impact of CSR
Choi
¹
,
Na
²
,
Walters
³

et al. 2018
JDR
1
0
0
0
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This paper discusses the meaning of social value from the design perspective, especially in Corporate Social Responsibility practices, and the contextual issues and values derived from design, considering how companies could better use design for social value creation. The research identified consumer attitudes to corporate social value and where companies are perceived to have generated social value, and explored where design has contributed to such social value. The research illustrates that design has great potential to add value to the triple bottom line, mostly related directly to organisations, but also to areas relating to society, including the 'lower levels of environmental degradation' and 'more solutions for social issues', indicating design plays an influential role in creating socially responsible products/services. However, this research suggests that a clear definition of 'social value' from various perspectives and its relationship with CSR is required due to the complex and subjective nature of 'social value'.

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“…Leão and Mello (2007) describe customer value as the best concept to analyze consumer behaviour and decision-making. The central argument of customer value is on understanding and summarizing customer expectations; generating and delivering desired customer experiences; and also evaluating and managing customer evaluation (Paananen and Seppänen, 2013).…”

Section: Literature Reviewmentioning
confidence: 99%

Perceived Value of Green Residence: The Role of Perceived Newness and Perceived Relative Advantage
Setyo¹,
Gatot²,
Solekhah³
2020
IJEBA
1
0
0
0
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Purpose: This study develops an extension of the perceived value model by incorporating perceived product innovativeness. In this study, perceived innovativeness is conceptualized into two constructs: perceived newness and relative advantage. It examines whether these two constructs have an impact on both perceived value and purchase intention. The study also explores the effect of perceived price on perceived value and purchase intention. Design/Approach/Methodology: To test our hypotheses, 498 participants responded to a questionnaire. Structural equation modelling was employed to evaluate the proposed research model. Findings: The results demonstrate that (a) perceived newness plays an important role, having a positive indirect effect on purchase intention through perceived value; (b) perceived price also has a positive effect on perceived value and purchase intention; (c) there is no empirical evidence for the effect of relative advantage on perceived value and purchase intention. Practical implication: Regards to the significant role of perceived newness and perceived price in determining perceived value and purchase intention of green residences, reducing consumers' uncertainty about the benefits offered by innovative products is a crucial task. Originality/Value: While perceived innovativeness is generally regarded as a critical driver of purchase intention, current studies have paid little attention to the relation between associated benefits and consumers' perceived value. This is the first of the studies that examine the effect of perceived newness and relative advantage on perceived value and purchase intention in the context of green residences.

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Reviewing customer value literature: Comparing and contrasting customer values perspectives

Cited by 19 publications

References 62 publications

Sustainable development concept and creation of innovative business models by retail chains

Sustainable development concept and creation of innovative business models by retail chains

Design for social value: using design to improve the impact of CSR

Perceived Value of Green Residence: The Role of Perceived Newness and Perceived Relative Advantage

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