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Cover: Image via imtmphoto/Fotoliaiii Preface This report describes a psycholinguistic analysis of social media intended to explore how social media can provide a leading-edge perspective on how the Chinese public feels regarding domestic political issues (e.g., environment, food safety, local versus national government). The overarching purpose of the project was to understand the content and tone of messages transmitted via social media where those topics were being discussed. This initial exploration of Chinese social media also describes a methodology for analyzing Chinese social media, possibilities and challenges, required tools and steps, and comparisons with English-language social media. This research should be of interest to policymakers interested in public opinion regarding different levels of government and to researchers who wish to explore Chinese-language social media.