Retail bank marketing in Western Australia

Abstract

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Determinants of retail bank choice in Nigeria: a focus on gender-based choice decisions

“…The selection of 'fast and efficient service' as one of the important factors in selection decision by male and female customers is consistent with the findings by Kaynak and Whiteley (1999). 'Friendliness of bank personnel' that was considered the most important factor by Laroche et al (1986) is not considered so highly in this research.…”

“…Convenient location, or bank being near home, which was found to be important in the studies conducted by Kaynak and Whiteley (1999) and Abratt and Russell (1999), is found to be unimportant in our research. This can be explained by the clustered location of retail banks in Nigeria and hence equivalent convenience of all banks in Abuja where the sample was taken.…”

New Institutional Economics' contribution to strategic groups analysis

“…This first wave of entry had a strong impact on competition for business and corporate loans, leading to overlending and a bad-debt crisis in the early 1990s (Fraser, 1994a,b). Foreign entrants however had a limited impact on competition for retail customers: the need to invest in extensive branch networks to acquire customers (Financial System Inquiry, 1997;Jones et al, 2002), customer inertia and switching costs (Fraser, 1994a;Kaynak and Whiteley, 1999) restricted the ability of entrants to gain share at the retail level. In 2003, foreign entrants were still restricted to niche positions (Euromonitor, 2003).…”

Factors Influencing Consumers’ Financial Transactions in Islamic Banks Compared with Conventional Banks: Empirical Evidence from Selected Middle-East Countries with a Dual Banking System

“…For instance, Kaynak and Whiteley (1999) noted that the convenience of a bank was a primary motivation for customers in selecting a specifijic institution. Furthermore, the convenience motivation includes location or other factors such as service quality [see, for instance, Wel and Nor (2003) and Lee and Marlowe (2003)].…”