“…Today, organizations are facing disruptive change with a "change or die" attitude (Mikhailova, 2022) due to climate change, COVID-19 pandemic, geo-political conflicts, and other multi-crisis (Gencer & Batirlik, 2023;Islam, 2023;Lanier, 2021;Pradies et al, 2021;Villasana-Arreguín & Pastor Pérez, 2023). Over decades, studies have identified several factors for the failure and success of change and transformation projects (Cleary, 1911;Ginzberg & Reilley, 1957;McClintock, 1937), typically noting high failure rates (Parker, 1980;Pasmore, 1976;Waters, Salipante Jr., & Notz, 1978).…”