2004
DOI: 10.1177/1468794104047231
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Repeat receipts: a device for generating visible data in market research focus groups

Abstract: A B S T R A C T Market research focus groups generate three types of data: first, representatives of commissioning companies or organizations watch the group from behind a one-way mirror; second, they receive a video of the group discussion; third, they are given a report of the focus group. This article analyses how the required data are interactionally produced to be visible for the people behind the one-way screen, for the video and for the report. It describes the phenomenon of repeat receipts as a central… Show more

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Cited by 38 publications
(7 citation statements)
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“…In the third turn, teachers evaluate pupils' responses to 'known information' questions (Macbeth, 2004). This turn, as in police interviews, may comprise a lexical repeat of pupils' responses (see also 'repeat receipts' in focus group interviews: Puchta et al, 2004). These repeats, if doing positive assessment, may function as an SCT.…”
Section: A Silly Question and Its Answermentioning
confidence: 99%
“…In the third turn, teachers evaluate pupils' responses to 'known information' questions (Macbeth, 2004). This turn, as in police interviews, may comprise a lexical repeat of pupils' responses (see also 'repeat receipts' in focus group interviews: Puchta et al, 2004). These repeats, if doing positive assessment, may function as an SCT.…”
Section: A Silly Question and Its Answermentioning
confidence: 99%
“…Repeating the ttun of the previous speaker is a powerful method of displaying the importance of a preceding tum and making it visible for the other participants (Puchta et al 2004). Prosodie imitation serves several fimctions in interaction.…”
Section: Prosody and Prosodie Imitation As Displaying Stance And Affectmentioning
confidence: 99%
“…The employment of the repeat receipts technique by the moderator involves the repetition of participants' remarks, either word for word or by shortening them. Puchta et al (2004) identify the following five uses for implementing the device:…”
Section: Repeat Receiptsmentioning
confidence: 99%