Relação Causal Entre a Lealdade de Cliente e a Responsabilidade Social de Instituição Financeira: Um Estudo com Modelagem de Equações Estruturais

Albuquerque, Carolina Corrêa; Oliveira, Jairo; Vieira, Paulo Roberto da Costa; Faria, Robson Machado

doi:10.12819/2018.15.2.1

RFSA

2018

DOI: 10.12819/2018.15.2.1

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Relação Causal Entre a Lealdade de Cliente e a Responsabilidade Social de Instituição Financeira: Um Estudo com Modelagem de Equações Estruturais

Carolina Corrêa Albuquerque

Jairo Oliveira

Paulo Roberto da Costa Vieira

et al.

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Relação Causal Entre a Lealdade de Cliente e a Responsabilidade Social de Instituição Financeira: Um Estudo com Modelagem de Equações Estruturais

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