Reference model for apparel product development

Abstract

The purpose of this paper was to develop a reference model for the implementation of the process of product development (PDP) for apparel. The tool was developed through an interactive process of comparison between theoretical. Managers in companies and professionals working in this market can utilize the reference model as a source for the organization and improvement of the PDP for apparel and the universities as a reference source for systematized teaching of this process. This model represents the first comprehensive attempt to develop an instrument at a detailed level (macro phases, phases, activities, inputs and outputs at each stage and at the gates) to systematize the PDP process for fashion products and to consider its particularities.

Disruptive product development for online fast fashion retailers

“…This has not been seen previously in FPD process models (May-Plumlee and Little, 1998;Lea Wickett, Gaskill and Damhorst, 1999;May-Plumlee and Little, 2006;Goworek, 2010;Moretti and Braghini Junior, 2017) or addressed in the fashion product development literature. The model illustrates the process as circular rather than linear and has the central stage of Research, Review and Planning (RRP) which is a necessary activity and, in many cases, the starting point for the product development process.…”

“…Process models of FPD have been developed by several authors (Gaskill, 1992;Lamb and Kallal, 1992;Little, 1998, 2001;Lea Wickett, Gaskill and Damhorst, 1999;Pitimaneeyakul, Labat and Delong, 2004;Goworek, 2010;Moretti and Braghini Junior, 2017).They are of departmental stage in nature and portray the process in a sequential and linear format. They illustrate the product moving through a series of stages that are completed before progressing to the next.…”

“…Models over this vast research agenda have been categorised by Saren (1984) and Trott (2008) and have been reviewed in the development of the APDP model (Moretti & Braghini Junior 2017) and the work of Silva and Rupasinghe (2016). The models of Network (Trott, 2008), Multiple Convergent (Hart and Baker, 1994) and Evaluation (Mahajan and Wind, 1988) and are a particular interest to this study as they give an different format for a process model.…”

“…In previously documented models all products begin in the same position and move through the process model in the same sequence (May-Plumlee and Little, 1998;May-Plumlee and Little, 2006;Goworek, 2010;Moretti and Braghini Junior, 2017).…”

Systematic analysis of reference models in product development: case studies in the agricultural machinery and implementation sector

“…In addition, it is verified that the PDP's initial vision with emphasis on linear activities, characteristics of development macrophases, adopts the PDP vision as a business process, that is, align the PDP with the company's strategic planning, integrating all the its internal and external areas. With respect to the particularities, perceptions of improvements in the PDP in recent years are being developed for specific market segments (COLENCI NETO, 2008;CAMPOS;RIBEIRO, 2011;BARBALHO;ROZENFELD, 2013;ROMANO, 2013;COSTA;TOLEDO, 2013;MORETTI;BRAGHINI JUNIOR, 2017). However, they use as basis for development the generalist model of Rozenfeld et al (2006).…”