Reengineering destination marketing organisations: The case of Switzerland

Bieger, Thomas

doi:10.1108/eb058277

Cited by 85 publications

(50 citation statements)

References 3 publications

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“…Organizing the decision-making process and allocating resource-controlling powers are the most challenging objectives. Examples refer to destinations organized along with strict hierarchy and precise managerial and procedural guidelines, and also to destinations of corporate or community model (Bieger, 1998;Flagesta & Hope, 2001). Such great differences in organizing the tourist offer portfolio means different governance criticalities and challenges.…”

Section: The Literature Reviewmentioning

confidence: 99%

Competitiveness and Sustainability in Tourism Industry: The Albergo Diffuso Case Study

Paoloni¹

2017

IJBM

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The objective of the analysis developed in this paper is to verify whether the sustainability of the hotel ospitality model contributes to the competitiveness of tourist destinations. The research question is: does the model of "albergo diffuso" satisfy the requirement for a social, economic and environmental sustainability? The research method adopted consisted in a survey with the submission of a questionnaire to a number of alberghi diffusi operating worldwide, that is 130 units of analysis. The submission period went from October to December 2016. Through the questionnaire submitted to the interviewees it has been possible to analyze the motivation for the business start-up as well as the characteristics of the entrepreneur, the managerial systems and the governance style. The results will be analyzed through the application of the Weaver model (2014; 2017) which is considered essential to evaluate the contribution of the albergo diffuso to tourism sustainability. The implementation of the Weaver matrix to evaluate the contribution of the albergo diffuso to the sustainability of a tourist destination is the original element of the paper. The paper discusses the implications of sustainability with particular regards to the "albergo diffuso". Therefore, it would be suitable to expand the analysis to additional models of tourist hospitality present in the international tourism scenario.

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Section: The Literature Reviewmentioning

confidence: 99%

Competitiveness and Sustainability in Tourism Industry: The Albergo Diffuso Case Study

Paoloni¹

2017

IJBM

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“…Le difficoltà sono insite nella strutturazione dei processi decisionali strategici e nella ripartizione del potere di controllo delle risorse all'interno della destinazione turistica. Ciò è riscontrabile sia nelle destinazioni turistiche fortemente gerarchiche, con un baricentro strategico e manageriale ben identificato sia nelle destinazioni turistiche di tipo corporate e di tipo community (Bieger, 1998;Flagesta e Hope, 2001). Entrambe differiscono in relazione alla progettazione dell'offerta turistica e di conseguenza presentano problematiche di governo ben diverse.…”

Section: Governance E Management Della Destinazione Turisticaunclassified

Co-evoluzione tra la destinazione turistica e le imprese turistiche

Valeri

Fadlon

2017

Economia E Diritto Del Terziario

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Obiettivo del paper è verificare se il rapporto tra la destinazione turistica e le imprese turistiche, che di essa fanno parte, può essere definito di natura co-evolutiva. Il * Il presente lavoro è il risultato di un percorso di ricerca congiunto. Marco Valeri ha curato i § § 3, 4, 5, e 6; Leslie Fadlon ha curato il § 2; l'introduzione e le conclusioni sono comuni agli Autori.Copyright © FrancoAngeli Opera pubblicata con Licenza Creative Commons Attribuzione -Non commerciale -Non opere derivate.Per i termini e le condizioni di utilizzo di questa opera consultare il sito: http://creativecommons.org/.

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“…The difficulties lie in how to best organise decision-making processes and how to allocate resource-controlling powers within the tourist destination. This can be the case in destinations that are arranged according to a strict hierarchy, with a well-defined managerial and procedural centre of gravity, as well as in destinations of a corporate or community type (Bieger, 1998;Flagesta and Hope, 2001). Both of them have different ways of programming their tourist offer, and consequently have very different governance issues.…”

Section: Framework Of the Researchmentioning

confidence: 99%

Sustainability development and competitiveness of Rome as a tourist destination

Valeri

2015

Tour. hosp. manag.

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Objectives -The aim of the paper is to study the sustainability level of the city of Rome (Italy) as a tourist destination. The paper's basic assumption is based on the fact that, compared to other international tourist destinations, Rome is high on the list as far as the number of international visitors is concerned, yet it is not the city at the top of the list. Design/Methodology/Approach -The methodology used is that of case study research (Yin, 2003). The results will be evaluated by applying the Weaver model (2000, 2011). According to Weaver, the competitiveness of a tourist destination depends on the level of sustainability of tourism development. Originality/Value -Sustainability implies that tourist destinations are governed and managed in such a way as to satisfy the expectations of the visitor in accordance with the socio-economic and natural environment in which such destinations operate. Thus the management of the sustainability of the destination is an essential ingredient in the development of the entire surrounding area. As a tourist destination, the city has made great efforts to diversify its offer to visitors, including new infrastructural, cultural and sport facilities in order to enhance its attraction as a tourist site, and as a result, to encourage new businesses and provide employment. Practical Implications -The relationship between sustainability and competitiveness is based on the belief that businesses that pursue environmental and economic and social performance improvements may benefit from these activities.

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Reengineering destination marketing organisations: The case of Switzerland

Cited by 85 publications

References 3 publications

Competitiveness and Sustainability in Tourism Industry: The Albergo Diffuso Case Study

Competitiveness and Sustainability in Tourism Industry: The Albergo Diffuso Case Study

Co-evoluzione tra la destinazione turistica e le imprese turistiche

Sustainability development and competitiveness of Rome as a tourist destination

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