Redefining Rural Tourism in Malaysia: A Conceptual Perspective

Entrepreneurial behaviour, firm size and financial performance: the case of rural tourism family firms

“…Getz and Carlsen (2005) emphasise that despite being the dominant form of business in rural tourism (Nair et al, 2015), family related issues remain 'a secondary and often incidental topic associated with small business, entrepreneurship, and other themes' (p. 251). Furthermore, research on the impact of firm size on entrepreneurial decision-making in tourism is scarce (Pansiri, 2007;Sundbo, Orfila-Sintes, & Sørensen, 2007), despite its relevance to firm management structures, product innovation and financial performance (Lussier & Sonfield, 2015).…”

“…Entrepreneurship in rural tourism firms (Nair, Munikrishnan, Rajaratnam, & King, 2015) shows peculiarities that often cannot be explained with Schumpeter's growth-oriented entrepreneur (Andersson, Carlsen, & Getz, 2002;Legohérel, Callot, Gallopel, & Peters, 2004;Zhao & Getz, 2008). While financial performance forms a basic goal (Altinay & Altinay, 2006;Getz & Petersen, 2005;Tinsley & Lynch, 2008), entrepreneurial behaviour is more complex (Weiermair, Peters, & Schuckert, 2007).…”

El turismo rural como experiencia significativa y su estudio desde la fenomenologia existencial

“…Hasta la fecha no hay una definición consensuada a nivel mundial de turismo rural principalmente porque lo rural tiene significados muy variados alrededor del mundo (Nair, Munikrishnan et al, 2014) y las definiciones nacionales son confusas. La propuesta es esbozar un marco de referencia para estudiar el turismo rural en tres fases: 1) partir de un concepto ampliado y una marca contextualizados al país, en una especie de exploración ontológica; 2) plantear una epistemología acorde a esa definición; y 3) cerrar con un estudio de caso para probar la bondad del marco de referencia.…”

“…Up to this date, there is no agreed definition of rural world mainly because rural tourism has varied meanings worldwide (Nair, Munikrishnan et al, 2014) and national definitions are quite confusing. The proposal is to outline a framework for studying rural tourism in three phases: 1) from an expanded concept and contextualized the country context, in a kind of ontological exploration; 2) raise an epistemology according to that definition; and 3) close with a case study for the goodness of the framework.…”

Comparing the Consumer Value Dimensions of Rural Tourism in Hungary and Malaysia

“…The rural tourism products in Malaysia as advocated by tourism providers in the country include homestays, eco or nature tourism, agro tourism, cultural and heritage-based tourism and this diversity indicates that rural tourism has the potential to play a major role in enhancing the tourism yield. Moreover, rural tourism has contributed significantly in terms of income generation to the country (Nair et al, 2015). Homestay program began informally in the 1970s with some involvement of the local community In Malaysia, like in Hungary, the current definition for rural tourism is rather vague, narrow and focuses on home stay programmes in rural areas.…”