“…Gargion (1999) reported that the application of QFD has focused on different ways, such as a hypothetical renovation of a personal computer workroom (Mallon and Muligan, 1993), integrating of the customer's requirements in an industrialized housing component (Amarcost et al, 1994), and determining the design characteristics of the internal layout of a building apartment (Serpell and Wagner, 1997), testing the applicability of QFD to construction involving companies from different backgrounds (Huovila et al, 1997). Other studies of the implementation of QFD in construction have been reported, such as to examine the awareness and applicability of QFD methodology in design/build contracts (Low and Yeap, 2001), to improve layout and features of a middle-class apartment unit (Gargione, 1999), to incorporate customer demands into the design process (Stehn and Bergström, 2002), to establish prioritized order of consumer requirements in low-cost flats (Abdul-Rhman et al, 1999), to propose a model that can be readily used in the planning and design process of capital projects (Ahmed et al, 2003). …”