Qualities of Sharing and their Transformations in the Digital Age

Wittel, Andreas

doi:10.29173/irie218

Cited by 65 publications

(22 citation statements)

References 10 publications

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“…Critics of the concept of a sharing economy indicate that it is not actually a matter of sharing or joint effort by consumers, but rather that it temporarily expands access to a set of items owned by other consumers 2016). The guiding element is, as in any other economic exchange, the individual maximization of gains, rather than a pro-social value .…”

Section: Consumers' Actionsdeconstructing the Revolution Of Altruism ...mentioning

confidence: 99%

“…Thus, people use the formal structures of the market to make conventional investments. From this perspective, 2016) suggest the use of the term access-based economy, rather than sharing economy, to designate the set of phenomena associated with modern forms of collaborative consumption. According to the authors, there is no actual sharing in an access-based economy, but only a generalization of the production and distribution of goods and services: What was once carried out only by specialised companies can now be offered by anyoneespecially after Web 2.0.…”

Section: Consumers' Actionsdeconstructing the Revolution Of Altruism ...mentioning

confidence: 99%

“…Belk (2010) has received criticism for considering sharing in as a kind of pure giftgiving or an essentially altruistic action without the need for reciprocal action between the exchange participants (e.g., Arnould & Rose, 20162016). These critiques are mainly related to the essentially individual ontological framework the author utilizes to delineate his considerations on the human being.…”

Section: Consumers' Actionsdeconstructing the Revolution Of Altruism ...mentioning

confidence: 99%

“…The debate about the real intentions of consumers engaging in collaborative consumption practices has intensified. Far from being a revolution of benevolence and altruism 2016), to collaborative consumption is attributed the capacity to reorganize the socioeconomic relations . In this sense, collaborative consumption may have the potential to empirically contribute to an anti-utilitarian perspective and directly impact the expansion of the traditional marketing vision.…”

Section: Introductionmentioning

confidence: 99%

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Anti-Utilitarian Market Approach: An Essay on Collaborative Consumption

2022

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Propósito: A crença em um consumidor individualista que apresenta uma atitude marcadamente competitiva, aquisitiva e egoísta em um mercado inflexível é um dos principais credos ontológicos do marketing. No entanto, fenômenos empíricos atuais, como o consumo colaborativo, podem encorajar o surgimento de novos esforços teóricos em direção a uma maior compreensão do mercado. Para progredir com esses esforços, este ensaio teórico visa analisar os aspectos antiutilitaristas do consumo colaborativo que transcendem os fundamentos ontológicos do utilitarismo econômico.Design/Metodologia/Abordagem: Este ensaio avalia as principais diferenças entre as teorias utilitaristas e antiutilitaristas, no que diz respeito às relações de troca, às ações dos consumidores e ao próprio conceito de mercado. Para tanto, a análise é baseada em uma perspectiva teórica intersubjetiva.Achados: Longe de se configurar como uma revolução da benevolência ou do altruísmo, o consumo colaborativo pode reorganizar o sistema de produção e circulação de bens e serviços, pois se baseia em princípios ausentes nas teorias utilitárias, como alteridade, reciprocidade e obtenção de benefícios relacionais. Confrontando importantes premissas utilitárias, como a perspectiva de um mercado natural ou a imanência da figura do Homo Economicus, o consumo colaborativo desvia-se das teorizações essencialmente individualistas sobre o comportamento humano. Baseando-se em uma perspectiva antiutilitarista, essas descobertas ampliam alguns limites conceituais presentes no campo do comportamento do consumidor.Originalidade/Valor: A partir de uma proposição antiutilitarista, apresentamos conceitos que subvertem as perspectivas tradicionais das ações do consumidor, das relações de troca e do próprio mercado, debatendo as fronteiras do campo do comportamento do consumidor.

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Section: Consumers' Actionsdeconstructing the Revolution Of Altruism ...mentioning

confidence: 99%

Section: Consumers' Actionsdeconstructing the Revolution Of Altruism ...mentioning

confidence: 99%

Section: Consumers' Actionsdeconstructing the Revolution Of Altruism ...mentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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Anti-Utilitarian Market Approach: An Essay on Collaborative Consumption

2022

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“…An important question is then when do economic versus social motivations play a role in the entry of providers onto a platform. On the one hand, sharing one’s possessions with others “is generally considered an inherently pro-social or even altruistic act” (Bucher et al, 2016, p. 316) and may create feelings of bonding (Belk, 2010; Benkler, 2004; Wittel, 2011); on the other hand, economic reasons are clearly a key driver of entry. The key question is when do social motivations outweigh economic ones and vice versa.…”

Section: Theoretical Backgroundmentioning

confidence: 99%

Entry of Providers Onto a Sharing Economy Platform: Macro-Level Factors and Social Interaction

Gerwe

Silva

Castro

2020

Entrepreneurship Theory and Practice

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Despite the recent proliferation of sharing economy platforms, little is known about what drives providers (individual people who own assets) to enter onto a sharing economy platform. The platform does not own the assets that underlie transactions but depends on individuals to provide them. In the burgeoning market of home rental properties, we investigate the role of macro-level factors to explain geographical differences in the number of entries of providers with diverse motivations onto a sharing economy platform. Using a sample of listings posted by property owners on the Airbnb platform across different cities in Spain between 2010 and 2015, we examine how social and economic motivations of providers interact with macro-level antecedents to affect their entry. We show that macro-level drivers have a different effect on the entry of providers depending on the degree of face-to-face interaction between host and guest. We find that industry growth and the availability of underused assets increase the entry onto the platform of hosts who have little face-to-face interaction with guests, while the strictness of regulation decreases their entry. By contrast, the entry of hosts with high face-to-face interaction with guests is not affected by these factors. We discuss theoretical and research implications of the role of social interaction in provider entry and offer practical advice for those in the sharing economy about the role of social interaction in driving providers onto their platforms.

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Making design researchers' information sharing visible through material objects

Pilerot

2014

Asso for Info Science & Tech

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This article seeks to make visible information-sharing activities that take place within a geographically dispersed network of design researchers. For this purpose, a theoretical approach is applied that comprises the analytical notion of material objects and a document theory. Empirical material was primarily ethnographically produced over a period of 6 months, including 2 seminars within the network. Trajectories of sharing that reach across time and space have been identified by studying how people interact with multidimensional objects, such as documents. These were found to coordinate and shape the social practice under study. The theoretical framework has made it possible to highlight aspects of information sharing that have tended to be blackboxed in previous research. It has been suggested in previous research that the concept of information sharing can be reduced to that of mere sharing. Such a stance potentially entails reduction of conceptual ambiguity but may also decrease analytical sharpness. Based on the present study, it appears beneficial to adopt the concept of document into the discourse of information-sharing research. By adding the concept of document to our analytical toolbox, which hitherto has been dominated by the slightly diffuse concept of information, material features can be emphasized without reducing the social and cognitive dimensions of information sharing. The article offers insight into the information-sharing activities of design researchers. Through its focus on materiality, it presents a novel theoretical approach and methodological strategy for studying information practices.

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Qualities of Sharing and their Transformations in the Digital Age

Cited by 65 publications

References 10 publications

Anti-Utilitarian Market Approach: An Essay on Collaborative Consumption

Anti-Utilitarian Market Approach: An Essay on Collaborative Consumption

Entry of Providers Onto a Sharing Economy Platform: Macro-Level Factors and Social Interaction

Making design researchers' information sharing visible through material objects

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