QR Digital Payment System Adoption by Retailers

Abstract

The acme of this paper was to examine the QR code payment services adoption by retailers in Pakistan. An all-inclusive review of the literature and data analysis has justified the purpose to use this inventive technology. The study established that innovation diffusion theory (IDT) dimensions and convenience impacted the usefulness of QR code payment services which are well-thought-out critical antecedents of accepting future technologies. The inferences of this research work provide valuable acumens for banks, financial institutions, and the government to develop a platform about digital payment for the retailers, wholesalers, and the end consumers. Further, the study approves that QR code payment services will aid to advance the business operations in Pakistan in the COVID-19 pandemic.

Engaging the customer with augmented reality and employee services to enhance equity and loyalty

“…AR-based services can play a pivotal role in redefining retail services and the use of innovative services have increased incredibly in the times of COVID-19 (Jiang et al, 2021, Mohanty et al, 2020. The immersive shopping experience with AR-based services can provide growth, sales, and new customers in the retail services (Statista, 2020, Wikitude, 2020.…”

“…The mechanical function, AR, constitutes the customer service experience in the retail environment. AR-based services can play a pivotal role in redefining retail services, and innovative services have increased incredibly during COVID-19 (Mohanty et al, 2020;Jiang et al, 2021). The immersive shopping experience with AR-based services can provide growth, sales and new customers in retail services (Statista, 2020;Wikitude, 2020).…”

“…According to plethora of research studies, such experiences can have an impact on the customer's positive relationship with the organisation (Prentice et al, 2020a). Digital payment methods, virtual reality, and augmented reality are the technologies that are strengthening the consumer-brand bond (Cuomo et al, 2020, Jiang et al, 2021. Augmented reality in particular, is an innovative media that integrates virtual content into customer's perception for instance furniture planner application allows you to see the furniture in your home (Rese et al, 2017).…”

Untitled

“…The Logistic and Gompertz models are attractive and popular in situations where there is thought to be a saturation level to a time series. A large number of researchers have used these models either in its simplest form (Botelho & Pinto, 2003;Franses, 1994;Jiang et al 2021) or in a modified form (Al-Jabri & Sohail, 2012;Chow, 1967;Hu et al 2019), in analyzing various technological changes (Asongu et al 2020;Choudrie et al 2018). These models have also been successful in forecasting adoption of mobile phones, mobile banking, and digital payment (Asongu et al 2020;Jha and Saha, 2020;Sivathanu, 2019;Zhu et al 2021).…”

“…Understanding the progression of UPI market and its prospective future trend is important for industry regulators as well as policy makers. The adoption of mobile phones, mobile banking, and digital payments has been widely investigated in developed countries (see for example, Bewley & Fiebig, 1988;Carrillo & Gonzalez, 2002;Jiang et al 2021;Lashitew et al 2019;Macvaugh & Schiavone, 2010;Martino, 2003;Meade & Islam, 1995;Panik, 2014). However, there is a dearth of such studies in the context of developing nations (such as, Asongu et al 2020;Gao & Owolabi, 2008;Ramdhony & Munient, 2013;Zhu et al 2021) and very few in India, one of the largest emerging economies of the world (e.g., Choudrie et al 2018;Jha & Saha, 2020;Singh, 2008;Sivathanu, 2019).…”