Public Relations: Scope and Challenges in Digital Era

Verma, Manish

doi:10.15655/mw/2015/v6i1/55399

Cited by 5 publications

(6 citation statements)

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“…In 52 regions, work is underway to prepare business plans for the implementation of such projects. For the further development of bioenergy, it is necessary to develop a comprehensive program, including measures to subsidize this area and to develop an appropriate regulatory framework (Verma, 2015). Without these measures, bioenergy in Russia has no future.…”

Section: Resultsmentioning

confidence: 99%

Socio-Economic Aspects of the Development of Energy Companies in the Arctic Region

Belonozhko¹,

Kirichuk²,

Silin³

2019

IJEEP

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The energy complex is an important part for the development of the economy of any country. At the same time, the Russian electricity sector is one of the most problematic. Therefore, the work considers the socio-economic aspects of the development of energy companies in the Arctic zone. To achieve this goal, the authors used systemic, structural, analytical, comparative methods. It has been established that the current technical and economic condition of the Russian electric power industry should be improved in order to develop ways to overcome it from the crisis. The paper analyzes normative acts that provide solutions to the energy problems of Russia in general and the Arctic in particular. It was determined that in the Arctic region, the priority in the construction of energy facilities based on renewable energy sources is the development of power plant construction projects using innovative technical solutions that provide minimal environmental risks and reliable operation in various climatic conditions.

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Section: Resultsmentioning

confidence: 99%

Socio-Economic Aspects of the Development of Energy Companies in the Arctic Region

Belonozhko¹,

Kirichuk²,

Silin³

2019

IJEEP

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“…Revolusi industri memberikan implikasi yang cukup besar terhadap praktek komunikasi dalam masyarakat dimana arus informasi, barang dan jasa menjadi sangat cepat dan keberadaan media sosial menjadi salah satu katalisator percepatan pertukaran arus informasi. Industri komunikasi mengalami revolusi yang antara lain ditandai dengan kehadiran media baru, media digital dan media sosial yang mampu menyebarkan pesan dengan (Verma, 2015). Affordances media sosial memungkinkan penggunanya membuat dan mendistribusikan konten kepada pengguna lainnya didalam jaringan yang dimiliki melalui teknologi internet (user-generated content) (Duffy, 2015).…”

Section: Pendahuluanunclassified

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Widya¹

2021

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In carrying out government public relations functions and duties as an informer of all forms of activities and building a positive reputation and image of the government, a communication strategy is needed to establish communication with the public which is now increasingly diverse and increasingly complex. The development of information technology and social media which is quite large in Indonesia offers a new form of strategy in the practice of government public relations in Indonesia, one of which is the use of social media influencers. The adaptation of marketing strategies into public relation practices is a new chapter towards Indonesian Public Relations 4.0. The approach to the discussion of this article is using a literature review of previous studies with the topic of social media influencers (SMI) with the aim of providing an overview of the use of social media influencers (SMI) as strategic communication in government public relations in terms of communication elements: message sender, message recipient, message, medium and effects. Through this framework, the results obtained are that in utilizing social media influencers (SMI) as a form of strategic communication in government public relations, public relations practitioners must do 1) planning, by understanding what resources social media influencers have and adjusting them to the goals of the organization, 2) organizing, by always coordinating in the process of creating and distributing messages in order to balancing control and creativity, 3) evaluation by measuring the level of effectiveness of social media influencers as input and future improvements.

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“…Digital media is providing a platform to reproduce, put the matter out there, and made a difference (Abou-Khalil et al, 2021). Digital media is about the power and the ability to tell the story, in a way that it can interact and contribute to the whole world (Boulianne, 2020;Verma, 2015). Digital media is not only doing it but it is doing it cheaply and anyone can do it if they want to (Kalorth, Verma, & Sagar, 2020;Lupton, 2017).…”

Section: Introductionmentioning

confidence: 99%

“…Tonini, Albizzati, & Astrup, (2018), has said that through digital media you tell a story to a customer while maintaining consistency, you must engage them, and you must repeat the message repeatedly. Verma, (2015) considered the internet as one of the prime things to reiterated and the digital media have provided public relation with a new facilitator to gather information and keeping an eye on the public concerning issues. Digitalization of the media has an association with all the parallel factor to the world of web, concerning the learnings of the students, engagements of the users, and its impact on daily life (Chen, Lambert, & Guidry, 2010;Huang-Saad, Gibson, Goebel, Sheridan, & McNaughton, 2016;Narula, 2016;Siregar, 2021;Tran et al, 2020).…”

Section: Introductionmentioning

confidence: 99%

“…Initially, learning through media seems to read some dystopian novel and bizarre at some point, but through the use of technology, they are searching for the remedy (Dawadi, Giri, & Simkhada, 2020;Taylor & Parsons, 2011). Traditionally, many critiques believe that traditional lectures provide the optimal form of learning and it turns out that this is an online learning argument aside from just a blatantly wrong statement (Kaur, Bir, Chandran, & Deepak, 2021;Verma, 2015). In 1984, Bloom did experiment on various types of teachinglearning system and saw that traditional classroom setting was the least effective ways of disseminating knowledge to the students, he added it with a quote; "It makes no sense to expect all students to take the same amount of time to achieve the same objectives."…”

Section: Introductionmentioning

confidence: 99%

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Impact of Digital Media on Students’ Engagement via E-Learning: A Critical Literature Review Using Bibliographic Analysis

Sharma¹,

Gupta²

2021

JCCC

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The conventional learning style and engagement of students has changed since the inception of digital media. The present paper purpose is to delve into the literature of the last decade and to track the progression of digital media in context to student's engagement in e-learning through critically accessing the literature. The study was conducted with 300 published articles based on the selected keyword ‘Digital Media’, ‘Students Engagement’, and ‘E-Learning’ in the last 10 years. Researchers systematically analyzed the articles, following type and period of publication; publisher wise; citations, publishers, and years; authors; titles; and top journals to identify the impact of Digital Media. The finding provides the role of Digital media and its impact on E-Learning patterns of students. Furthermore, it is accommodating in comprehending the students in putting the knowledge gained through Digital Media to optimal use. Based on finding this platform can be enlarged to serve all streams of learning materials. Confiding Digital Media only for Learning of Students could be considered a narrow approach, hence part from selected keyword studies could also be conducted. The present research will help future researchers and academician to have a clear understanding of Digital Media to utilize it as learning.

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Public Relations: Scope and Challenges in Digital Era

Cited by 5 publications

References 0 publications

Socio-Economic Aspects of the Development of Energy Companies in the Arctic Region

Socio-Economic Aspects of the Development of Energy Companies in the Arctic Region

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Impact of Digital Media on Students’ Engagement via E-Learning: A Critical Literature Review Using Bibliographic Analysis

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