“…Spurred by the growing popularity of behavioral economics, more recent manifestations of these models have been augmented to include non-pecuniary motives such as altruism, social pressures, and moral costs (see, e.g., Kotchen, 2006;Kotchen and Moore, 2007;Jacobsen et al, 2012;Ferraro and Price, 2013;Jacobsen et al, 2014;LaRiviere et al, 2014). The introduction of such motivations reflects a fundamental shift in the literature and creates a direct link with work exploring the private provision of public goods (see, e.g., Becker, 1974;Bergstrom et al, 1986;Andreoni, 1988).…”