“…With the introduction of digital media technologies in the museum context over the last decades, museum research and literature has placed increasing attention on "the digital". As Olesen (2016) points out, a significant number of researchers have contributed to this growing literature from a variety of perspectives, including digital heritage (Parry 2007(Parry , 2010, new media in museums (Henning 2006(Henning , 2007(Henning , 2011; app experiments in museums (Smørdal et al, 2014), and digital media design practices (Mason, 2015(Mason, , 2016. But as Olesen (2016) also reminds us, while museum research and literature has placed an increasing concern on "the digital", there are few 'behind the scenes' investigations that shed light on the organizational practices and processes from which "digital" exhibits emerge.…”