Proposal of a four-dimensional model of social response.

Nail, Paul R.; MacDonald, Geoff; Levy, David A.

doi:10.1037/0033-2909.126.3.454

Cited by 135 publications

(173 citation statements)

References 91 publications

(260 reference statements)

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“…Our identity-signaling approach to divergence differs from existing notions of anticonformity (Nail, MacDonald, and Levy 2000) because it also involves convergence with the in-group. People do not just differentiate themselves from out-groups in whatever idiosyncratic way they happen to choose; indeed, to signal identity clearly, people do not want to be the only one holding a given taste.…”

Section: Divergence To Avoid Signaling Undesired Identitiesmentioning

confidence: 97%

Where Consumers Diverge from Others: Identity Signaling and Product Domains

Berger

Heath

2007

Journal of Consumer Research

952

824

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We propose that consumers often make choices that diverge from those of others to ensure that they effectively communicate desired identities. Consistent with this identity-signaling perspective, four studies illustrate that consumers are more likely to diverge from majorities, or members of other social groups, in product domains that are seen as symbolic of identity (e.g., music or hairstyles, rather than backpacks or stereos). In identity domains, participants avoided options preferred by majorities and abandoned preferences shared with majorities. The social group associated with a product influenced choice more in identity domains and when a given product was framed as identity relevant. People diverge, in part, to avoid communicating undesired identities. (c) 2007 by JOURNAL OF CONSUMER RESEARCH, Inc..

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Section: Divergence To Avoid Signaling Undesired Identitiesmentioning

confidence: 97%

Where Consumers Diverge from Others: Identity Signaling and Product Domains

Berger

Heath

2007

Journal of Consumer Research

952

824

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“…In [3] we have used a term 'anticonformity', that is usually used in social psychology [9,10], to distinguish between two commonly mixed up types of social response -'anticonformity' and 'nonconformity'. While anticonformity is similar to conformity in the sense that both (conformers and anticonformers) acknowledge the group norm (the conformers agree with the norm, the anticonformers disagree), nonconformity means independence.…”

Section: Introductionmentioning

confidence: 99%

Opinion dynamics as a movement in a bistable potential

Nyczka

Cisło

Sznajd-Weron

2012

Physica A: Statistical Mechanics and its Applications

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In this paper we investigate the model of opinion dynamics with anticonformity on a complete graph. We show that below some threshold value of anticonformal behavior spontaneous reorientations occur between two stable states. Dealing with a complete graph allows us also for analytical treatment. We show that opinion dynamics can be understood as a movement of a public opinion in a symmetric bistable effective potential. We focus also on the spontaneous transitions between stable states and show that a typical waiting time can be observed.

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“…During this period, children start to manifest autonomy-related behaviors to develop personal identity [9], and either conforming or deviating from others' actions helps provide individuals with a sense of belonging or uniqueness, respectively [5,17,18]. Specifically, to maintain positive self-assessments on their personal identity, children usually conform to valued groups during the psychosocial development [19,20].…”

Section: Discussionmentioning

confidence: 99%

Nurtured to follow the crowd: A twin study on conformity

Zhang

Huang

et al. 2013

Chin. Sci. Bull.

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Why are some of us easily affected by the majority's action whereas others frequently make unique choices? In this behavioral genetic study on conformity, we designed a social episode to investigate the genetic and environmental origin of individual differences in conforming behavior during psychosocial development. Specifically, 107 monozygotic (MZ) and 74 dizygotic (DZ) twin pairs (age 7-19) were asked to choose a pen from a group of pens either with the majority color or with the minority color. We found that the resemblance between MZ twins in selecting the pen with the majority color was not significantly higher than that between DZ twins, suggesting that individual differences in conformity are due almost exclusively to the environment. Moreover, biometric model fitting revealed that the shared environmental component played a sizable role in shaping individuals' conforming behavior, and the influence increased with age (from 16% to 26%). Taken together, our study suggests that the common family and cultural environment has important ramifications for conformity. conformity, twin design, nature and nurture, psychosocial development, shared environmental influence Citation:

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Proposal of a four-dimensional model of social response.

Cited by 135 publications

References 91 publications

Where Consumers Diverge from Others: Identity Signaling and Product Domains

Where Consumers Diverge from Others: Identity Signaling and Product Domains

Opinion dynamics as a movement in a bistable potential

Nurtured to follow the crowd: A twin study on conformity

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