“…In medicine, for example, there is literature on the effect of dress on the doctorpatient relationship, with particular reference to the 'white coat' (Gjerdingen et al, 1987;Nihalani et al, 2006;Lill and Wilkinson, 2005), the impact of the uniform in nursing (Lawlor, 1991, pp. 152 -153), and the significance of dress in occupational therapy (Davys et al, 2006). There is little work which reports service users' views about how professionals dress and how, if at all, this influences service users' perceptions of their professionalism or effectiveness.…”