1992
DOI: 10.1177/108602669200600402
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Product harm crisis at the crossroads: monitoring recovery of replacement products

Abstract: Company responses to product harm crises must include a decision as to whether product replacement is indicated. A model is provided to assist man agers in making product replacement decisions on the basis of empirical stan dards. In addition, a monitoring mechanism is suggested to assess the efficacy of company responses after they have been undertaken. Both parts of the model, taken conjointly, provide an ongoing technique to help ensure new product replacement success. The model has the additional advantage… Show more

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Cited by 8 publications
(15 citation statements)
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“…Siomkos and Kurzbard (1994) define product-harm crisis as an ''abrupt break of the product life cycle''. Product-harm crises, which may erupt from various causes (e.g., manufacturer's negligence, product misuse, sabotage, etc.…”
Section: Literature Reviewmentioning
confidence: 99%
See 3 more Smart Citations
“…Siomkos and Kurzbard (1994) define product-harm crisis as an ''abrupt break of the product life cycle''. Product-harm crises, which may erupt from various causes (e.g., manufacturer's negligence, product misuse, sabotage, etc.…”
Section: Literature Reviewmentioning
confidence: 99%
“…During a product-harm crisis, consumers often receive negative information about the product and the company. As a result, after a crisis consumer attitudes will change negatively (Siomkos and Kurzbard, 1994). In order for the company to be able to bring the customers back to purchasing its products, certain immediate actions are necessary.…”
Section: Literature Reviewmentioning
confidence: 99%
See 2 more Smart Citations
“…reports that the troubled company is acting in a socially responsible way in recalling the harmful product [3,5,7].…”
mentioning
confidence: 99%