“…Such rewarding effects have been demonstrated across the vertebrate phylum, from goldfish to humans (Bishop et al, 1963;Boyd and Gardiner, 1962;Distel, 1978;Lilly and Miller, 1962;Olds and Milner, 1954;Porter et al, 1959;Roberts, 1958). Figure 1, a summary of brain stimulation reward sites in the rat (Wise, 1996), illustrates their widespread distribution.…”