Policy of Sustainable Development of Urban Tourism

Abstract

Introduction. City tourism is one of the most frequently chosen forms of tourism consisting of many motives for doing it. On the modern tourist market, there are many negative phenomena that significantly affect the functioning of urban tourist destinations but primarily have an impact on the decisions of potential tourists about choosing cities as a tourist destination. These phenomena pose a threat to the development of both cities and tourism. They are conditioned by endogenous factors, which result from the functioning of the city, and exogenous ones, i.e. those related to socio-economic relations of the city with the environment, including tourist traffic. Cities, as a destination or transit tourist destination, are characterized by high concentration of tourist traffic; hence, the negative phenomena often affect urban tourist space with great intensity. The aim of the study is to present the author’s concept of sustainable urban tourism policy assumptions. After presenting the concept of sustainable urban tourism development policy, the following issues will be discussed: basics of tourism policy, urban tourism, sustainable tourism, classification of threats related to the sustainable development of urban tourism.Material and methods. The study is of theoretical and conceptual nature. The following research methods will be used: critical analysis of the literature and methods of logical operations.Results. The effect of the considerations is to propose the assumptions of the concept of sustainable urban tourism development policy.Conclusions. The most important problems related to the functioning of sustainable tourism were indicated, taking into account the impact of tourism on the natural environment and on overtourism.

A Policy Framework for Sustainable Tourism Development Based on Participatory Approaches: A Case Study in the Kedung Ombo Tourism Area-Indonesia

“…Achieving sustainable tourism requires a sustainable development process involving all interested parties' planning and coordination (Panasiuk, 2020). The development goal of potential tourism is to create long-term mutually beneficial interactions between increasing community welfare, environmental sustainability, and visitor satisfaction, and inclining the integration and unity of community development around the area (Romão et al, 2017).…”

Social Aspects of Tourism Policy in the European Union. The Example of Poland and Slovakia

“…Therefore, the basis for sustainable development is a development that meets the needs of modern times, including the needs of future generations. The concept of sustainable tourism was created as a result of research into the relationship between tourism, environment, and development (Panasiuk 2020c). It also means providing tourists with a better experience and tourism companies with more opportunities to develop themselves (Pender and Sharpley 2008;Nijkamp and Verdonkschot 2000).…”

Marketing Orientation of Entities on the Tourism Market

“…Thanks to the intensification of social and consumer movements, as well as those related to environmental protection, the concept of social marketing, or the so-called social orientation, also known as social responsibility orientation, was created [22]. This orientation is a variation of the traditional and strategic marketing orientation and focuses on the aspects that not only refer to meeting consumers' needs, but also those aimed at customer care and carrying out production activities in accordance with the principles of sustainable development and protection of the natural environment [23,24]. Moreover, Kotler and Keller [25] distinguish a holistic orientation, which is based on the development, designin and implementation of marketing programmes, processes and activities in a way that takes a broad approach and interdependencies into account.…”