Policies vs Non-Policies: Analysing Regional Languages and the National Standard in the Linguistic Landscape of French and Italian Mediterranean Cities

Blackwood, Robert; Tufi, Stefania

doi:10.1057/9780230360235_7

Cited by 23 publications

(16 citation statements)

References 6 publications

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“…This non-policy (Blackwood & Tufi, 2012) leads to significant variation, whilst also offering the opportunity for Occitan to counteract the general hierarchy privileging French. Returning to code preference, a word count analysis reveals Occitan to be the most common code on F3s, where only 17 signs (5%) contain more French text than Occitan.…”

Section: F3: Supplementary Informationmentioning

confidence: 99%

Regional language vitality in the linguistic landscape: hidden hierarchies on street signs in Toulouse

Amos

2015

International Journal of Multilingualism

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Section: F3: Supplementary Informationmentioning

confidence: 99%

Regional language vitality in the linguistic landscape: hidden hierarchies on street signs in Toulouse

Amos

2015

International Journal of Multilingualism

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“…The use of a minority languages to indicate authenticity is addressed by Spolsky and Cooper (1991, 84) in their third rule of signs, this states that the producer of a sign will write in a language which they wished to be identified with regardless of their level of fluency in it. Something Blackwood and Tufi (2012) also noted with use of Corsican in branding food products. The third sign rule is well demonstrated in the lowland distilleries of Scotland such as Glen Scotia that still use Gaelic in their whisky labels, despite Gaelic not being spoken in that area since the 16 th century (Ferguson 1905).…”

Section: Discussionmentioning

confidence: 95%

The semiotics of breast cancer: Signs, symptoms, and sales

Tredinnick‐Rowe

2019

Semiotica

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This paper analyses the immunological response of breast cancer patients through the lens of medical semiotics. From this perspective both psychological and physiological symptoms are treated as a set of transitive signs. The symptomatic journey of breast cancer patients was documented through an ethnographic engagement with a breast cancer charity. This journey consists of diagnosis, treatment and remission, where both the physical and psychological trauma maybe irreversible. Equally the genetic disposition of each patient and the variability of the treatment give rise to a plethora of possible immunological responses. The case study organization provided both therapeutic treatment but also sold oncology products to its patients, matching the products’ composition to the specific immunological responses caused by breast cancer treatment, e.g., brittle skins or hair loss, etc. This paper explores how the varied and transient nature of immunological semiosis is identified and commoditized into an economic process. This challenging social context is of interest from a semiotic stand point because it offers a singular paradigm to explain the evolution of signs and symptoms into sales.

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“…This use of the RL to carve out a space in the LL for Corsican is more widespread than, for example, brand names or labels on products, although examples of these categories are also attested in the survey areas. Whilst we find honey with bilingual labels (discussed in Blackwood & Tufi, 2012), cola drinks with both the RL and French on the cans (see Blackwood, forthcoming), and even the name of a bus line in Corsican (Blackwood, 2014), the value of linguistic resources in the RL is ideologically charged as simultaneously opposing the hegemonic French language and localizing material culture in the island's differentiated identity.…”

Section: Potential Benefits Of a Symbiotic Approach To Data Collectionmentioning

confidence: 86%

LL explorations and methodological challenges

Blackwood

2015

Self Cite

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The methodologies employed over these first years of LL research have evolved rapidly in several different directions, although quantitative and/or qualitative approaches have guided most published scholarship thus far. The quantitative approach has come to be reduced in one particular narrative to the counting of signs, whilst qualitative research is portrayed as permitting analysis of a selection of signs from which wider conclusions can be drawn. Using an on-going project into France’s regional languages in the LL, this article argues that a symbiotic approach is essential for contributing to discussions on language revitalization in the public space. Whilst quantitative data collection contextualizes language use, a subsequent qualitative examination, along several vectors, avoids impressionistic conclusions about the correlation between visibility and vitality. We contend here that this dual approach permits cross-referencing across space and time in ways not possible by adopting one or other methodology on its own.

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Policies vs Non-Policies: Analysing Regional Languages and the National Standard in the Linguistic Landscape of French and Italian Mediterranean Cities

Cited by 23 publications

References 6 publications

Regional language vitality in the linguistic landscape: hidden hierarchies on street signs in Toulouse

Regional language vitality in the linguistic landscape: hidden hierarchies on street signs in Toulouse

The semiotics of breast cancer: Signs, symptoms, and sales

LL explorations and methodological challenges

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