Platform Based of The Major Attribute Research for The Service Ecosystem Construction

Abstract

논문투고일：2013년 10월 27일 논문수정완료일：2013년 12월 09일 논문게재확정일：2013년 12월 13일 * 중앙대학교 경영대학 상경학부 교수 ** 중앙대학교 일반대학원 문화예술경영학과 박사과정, 교신저자 *** 중앙대학교 경영대학원 경영학과 박사과정 Today, In the Service Industry are more getting a lot of convergence of IT utilization. And global IT companies are strengthening that platform based Services Ecosystems. These business in the field, Ecosystem Competitive strategy is difficult to imitate. And this strategy is generated organic Business Model that a by Competitive-Predominance to brings. In addition, the added value of the Service Industry is taken, a new type of job creation by the ripple-effect is huge. However, existing the Ecosystem Theory of Business is a lack of research on the use. Thus, Ecosystem Construction conditions is very difficult. This study is try to successful Platform Case's Analysis such as Apple, Google, Amazon, eBay's. These Ecosystems is that want to know the Major attributes. At first, would be analyzing to previous research, the Service and Knowledge Services' major attributes and Ecosystem studies' major attributes to grasp.

Open Market Strategy of the Business Innovation Platform for SME Informatization based on Cloud Computing

“…따라서 공급자와 수요자 양자들 을 포함하는 생태계를 이루어 고객을 lock-in 하 는 결과를 구현하게 된다 (Joo, 2011;Kwon et al, 2013). 또한, 공급자들 사이에서는 개방형 협업도 가능하다 (Lee et al, 2014).…”