2020
DOI: 10.1007/978-3-030-43353-6_1
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Perceptions Towards the Adoption and Utilization of M-Government Services: A Study from the Citizens’ Perspective in Saudi Arabia

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Cited by 6 publications
(2 citation statements)
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“…In this case, mobilization might impact other variables as early payments and increasing volume of transactions but not for AEC. Promotion campaigns are considered essential in the early stages of adoption, creating awareness among citizens and influencing the intention to use [59]; for example, in developing countries, promotion campaigns should leverage the social characteristics of the society [106,107]. Additionally, the mobilization of services studied was mainly through electronic channels (SMS, social media advertising, web portal messages, and mobile applications), and non-adopters scarcely use these electronic channels.…”
Section: Plos Onementioning
confidence: 99%
“…In this case, mobilization might impact other variables as early payments and increasing volume of transactions but not for AEC. Promotion campaigns are considered essential in the early stages of adoption, creating awareness among citizens and influencing the intention to use [59]; for example, in developing countries, promotion campaigns should leverage the social characteristics of the society [106,107]. Additionally, the mobilization of services studied was mainly through electronic channels (SMS, social media advertising, web portal messages, and mobile applications), and non-adopters scarcely use these electronic channels.…”
Section: Plos Onementioning
confidence: 99%
“…This percent is expected to reach 97.1% in 2025 [6]. Second, there is clear governmental interest in advancing the adoption of novel technologies and services in the Saudi market as part of the government 2030 vision, which aims to significantly transform the Saudi economy [7]. This interest is expected to attribute to significant investments that aim to improve mobile technologies.…”
Section: Introductionmentioning
confidence: 99%