Perceived risk and booking intention in the crisis of Covid-19: comparison of tourist hotels and love hotels

Minh, Quyen Pham; Ngoc, Nguyen

doi:10.1080/02508281.2021.1885798

Cited by 17 publications

(23 citation statements)

References 45 publications

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“…It is somewhat surprising that perceived value still has an influential role after the COVID-19 outbreak. A possible explanation can be relied on the fact that people tend to prefer staying at STRs with a shorter time and hesitate to stay at crowded places such as global hotel chains as the onset of the pandemic (Pham Minh and Ngoc Mai, 2021). This study also provides a relevant finding on how trust becomes a significant antecedent of attitudes only after the spread of the pandemic.…”

Section: Discussionmentioning

confidence: 99%

The changing determinants of tourists’ repurchase intention: the case of short-term rentals during the COVID-19 pandemic

Braje

Печурина

Bıçakcıoğlu‐Peynirci

et al. 2021

IJCHM

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Purpose Adopting Ajzen’s theory of planned behaviour theoretical framework, this paper aims to explore repurchase intentions among short-term rental users and changes in determinants of repurchase intention in the context of the COVID-19 pandemic. Design/methodology/approach Data for the research was collected via a cross-country quantitative survey (N = 1,433) in five European countries: Croatia, Italy, Spain, Turkey and the UK during 2020. Trust, perceived value, authenticity and perceived risk were incorporated into the structural equation model as part of an integrated analysis of antecedents of repurchase intention. Findings Perceived value and authenticity are the key drivers of a positive attitude to repurchase of short-term rentals even after the pandemic. The pandemic modified the role of perceived risk in determining attitude towards short-term rentals as perceived risks could negatively affect attitude and repurchase intention after COVID-19. Trust in the platform and the host became a significant determinant of repurchase intentions after the spread of COVID-19. Research limitations/implications The analysis has shown the link between attitude, subjective norms, perceived behavioural control and repurchase intention, and has thus demonstrated a successful application of the theory of planned behaviour to short-term rental users. Originality/value The results of this study suggest a possible reconceptualisation of repurchase determinants due to the pandemic. The study offers a timely contribution to the research on the impact of the pandemic on the determinants of tourists’ repurchase intentions.

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Section: Discussionmentioning

confidence: 99%

The changing determinants of tourists’ repurchase intention: the case of short-term rentals during the COVID-19 pandemic

Braje

Печурина

Bıçakcıoğlu‐Peynirci

et al. 2021

IJCHM

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“…These risks further hinder the reservation willingness to use the reservation system. Both before and after the outbreak of COVID-19, perceived risk is consistently a determinant of reservation intention [42]. Therefore, the following hypothesis is proposed: Hypothesis 3 (H3).…”

Section: Perceived Risk and Reservation Intentionmentioning

confidence: 98%

“…Obviously, high-quality, useful, and reliable information and convenient and advanced technology are the basal stimulants encouraging tourists to book. At the same time, perceived risk is commonly examined as one of the various determinants of travel reservation intentions that were affected by the pandemic [42].…”

Section: Travel Reservationsmentioning

confidence: 99%

“…The significant impact of the risk variable on reservation intention has been verified. Perceived risk is commonly examined as one of the various determinants of travel reservation intentions that were affected by the pandemic [42]. In the face of complex information, virtual networks, and the spread of the COVID-19 epidemic, tourists will inevitably feel the risks, such as personal information, time, money, public health, and other aspects.…”

Section: Theoretical Implicationsmentioning

confidence: 99%

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Online Reservation Intention of Tourist Attractions in the COVID-19 Context: An Extended Technology Acceptance Model

et al. 2022

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Travel reservation is an important way to improve tourist experiences and digitally manage tourist attractions in the COVID-19 context. However, few studies have focused on the online reservation intentions of tourist attractions and its influencing factors. Based on the theory of the technology acceptance model (TAM), two variables (perceived risk and government policy) are introduced to expand on the theoretical model. This study investigates the influence of subjective norms, government policy, perceived usefulness, perceived ease of use, and perceived risk on reservation intentions of tourist attractions. An online survey was conducted in China, and 255 questionnaires were collected. The data were analysed using SPSS 26.0 and AMOS 28.0 to construct a structural equation modelling and analyse the path. The findings show that (1) subjective norms have no significant impact on reservation behaviours under voluntary situations; (2) perceived usefulness positively affects tourists’ reservation intention; and (3) perceived risk has a significant negative impact on reservation intention, and government policy is the main factor affecting tourists’ reservation intentions. These findings enhance the understanding of tourists’ reservation intentions and extend the TAM theory. From the practice perspective, tourist attraction operators should continue to strengthen the construction of the reservation system, improve tourists’ experiences, reduce the perceived risk of tourists, and other stakeholders such as the government should strengthen cooperation, promote the reservation system, and create a good reservation atmosphere.

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“…Other scholars have demonstrated that perceived risk affects customers' purchase intention (e.g. Leung and Cai, 2021;Pham Minh and Mai, 2021). Meanwhile, another stream of literature has turned attention towards the endeavour that the RS has to make to achieve and maintain customers' trust in authorities and restaurateurs to recover quickly from the shock (e.g.. Dedeo glua and Bo gan, 2021; Foroudi et al, 2021;Hakim et al, 2021;Yost and Cheng, 2021).…”

Section: Introductionmentioning

confidence: 99%

Service innovation in the restaurant sector during COVID-19: digital technologies to reduce customers' risk perception

Esposito

Sessa

Sica

et al. 2022

TQM

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PurposeThis paper investigates the extent to which the COVID-19 pandemic has accelerated service innovation in the restaurant sector. It explores the use of digital technologies (DT) as a safety-empowerment and resilient strategy in the food-service industry during the pandemic. It also investigates the impact of DT on customers' risk perception (CRP) and customers' intention to go to restaurants (CIR) in Italy.Design/methodology/approachBased on the theory of planned behaviour and perceived risk theory, this study investigates a sample of customers residing in Italy. Multiple regression and mediation analyses are conducted to test the research hypotheses, adapting the logic model developed. Using the bootstrapping technique, this study also explores whether the pandemic has moderated the relationship among several variables adapted from the literature. Robustness tests are also performed to corroborate the analysis.FindingsThe pandemic has accelerated the food-service industry's digital transformation, forcing restauranteurs to implement DT to survive. Findings show that DT support restauranteurs in implementing innovative services that reduce interactions and empower cleanliness among workers and customers, reducing CRP and preserving CIR. Thus, managing risk perception is helping the restaurant sector to recover.Practical implicationsPractical implications are presented for policymakers to catalyse the digital transformation in small- and medium-sized restaurants. The results may also be beneficial for entrepreneurs who can implement innovative service practices in order to reduce interaction and empower cleanliness levels. Moreover, academics can use these results to conduct similar research in other geographical contexts.Originality/valueThe present research represents the first study investigating the relationship between the use of digital technologies and the intentions of customers to go out for dinner during the ongoing pandemic in Italy.

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Perceived risk and booking intention in the crisis of Covid-19: comparison of tourist hotels and love hotels

Cited by 17 publications

References 45 publications

The changing determinants of tourists’ repurchase intention: the case of short-term rentals during the COVID-19 pandemic

The changing determinants of tourists’ repurchase intention: the case of short-term rentals during the COVID-19 pandemic

Online Reservation Intention of Tourist Attractions in the COVID-19 Context: An Extended Technology Acceptance Model

Service innovation in the restaurant sector during COVID-19: digital technologies to reduce customers' risk perception

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