“…Studies 231 on the ASEAN are numerous, but conducted using the elite decision-making approach for assessing the establishment processes or the social, political and economic challenges of ASEAN (Acharya 2003;Benny, Tham and Ramli 2015;Hew 2007;Guerrero 2008) as well as the readiness of the business sector for the AEC (Abidin et al 2012;Mugijayani and Kartika 2012). Review on the literature found that quite a few studies so far on public opinion on the establishment of ASEAN Community (e.g., Abdullah and Benny 2013;Benny 2014Benny , 2015Benny , 2016aBenny , 2016bBenny and Abdullah, 2011;Benny, Moorthy, Daud andOthman 2015a, 2015b;Benny, Ramli and Tham 2014;Benny, Tham and Ramli 2015;Moorthy and Benny 2012a, 2012bSiraprapasiri and Thalang 2016;Thompson, Thianthai and Thuzar 2016), but only very limited number of studies discuss the opinion on AEC or APSC.…”